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English to English translations [PRO]
Marketing - Marketing / Market Research / Brand design | | English term or phrase: house-styled icon system | I would appreciate native speakers' input in regard of the above phrase. I am pasting the whole sentence below (they don't seem to use hyphens...). The text is from the UK and I cannot find anything similar on the web. I know house-styled piggy banks and mailboxes, but I am not sure whether this is an icon system designed to look like a house or an icon system developed in-house or...?
Clarity of a house styled icon system and sign off mark, making full use of the customer's guidelines to ensure clarity around the promotion
Thank you very much in advance. |
| trixiemckKudoZ activityQuestions: 116 ( 3 open) ( 1 without valid answers) ( 5 closed without grading) Answers: 4128
Argentina
| | Local time: 22:21
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| | system that uses icons customized to suit the house style | Explanation:
That would be my reading: neither icons in the style of a house, noricons styled in-house, but rather, icons that are tailored so they match in with the customer's house style as far as graphics are concerned.
It would help a bit if we knew what the situation is, but I'm guessing this is someone like a software publisher, who will tailor their software so that the icons used fit in seamlessly with the customer's other IT graphics (from other suppliers, perhaps)
Cf. for example the way the Windows icons change between 'classic' and 'XP' |
| Selected response from:
 Tony M
France
Local time: 03:21
| Grading comment Thank you kindly for your help Tony. I am sure your suggestion is correct, but I got the agency to ask the client (a marketing company, not a software developer, by the way) for clarification... and they appeared not to know! So I was told to leave the sentence out altogether.
4 KudoZ points were awarded for this answer |
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| Discussion entries: 0 |
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Automatic update in 00:
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26 mins confidence:   peer agreement (net): +4 system that uses icons customized to suit the house style
Explanation:
That would be my reading: neither icons in the style of a house, noricons styled in-house, but rather, icons that are tailored so they match in with the customer's house style as far as graphics are concerned.
It would help a bit if we knew what the situation is, but I'm guessing this is someone like a software publisher, who will tailor their software so that the icons used fit in seamlessly with the customer's other IT graphics (from other suppliers, perhaps)
Cf. for example the way the Windows icons change between 'classic' and 'XP'
| Tony M
France
Local time: 03:21
Native speaker of:  English
PRO pts in category: 20
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| | Grading comment | Thank you kindly for your help Tony. I am sure your suggestion is correct, but I got the agency to ask the client (a marketing company, not a software developer, by the way) for clarification... and they appeared not to know! So I was told to leave the sentence out altogether. |
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The translation workplace 
