proposition

English translation: reduces the attractiveness of

15:14 Feb 20, 2008

English language (monolingual) [PRO]
Bus/Financial - Business/Commerce (general)

English term or phrase: proposition

"Plenty of people leave consulting and finance companies long before they reach the upper rungs, which reduces the value proposition for putting in the tough early years that these places require."

What does it mean by "which reduces the value proposition" here ?
(Revenue=turnover, top cost=very high cost)

jomo KudoZ activity Questions: 94 (2 open) (1 without valid answers) (1 closed without grading) Answers: 0 South Korea
Local time: 13:00

Selected answer:reduces the attractiveness of

Explanation:
The term 'value proposition' is often used by management consultancies to describe 'the offer', 'what is being offered'. Since management principles are nowadays so often focussed on the concept of value (value-add, value creation etc.) this term is used.

This sentence simply means that young professional are less willing to put in years of hard work at financial and consultancies required in order to reach the top.

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Note added at 8 mins (2008-02-20 15:23:33 GMT)
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en.wikipedia.org/wiki/Value_proposition

you might think of it in this context and the sum of all aspects of the job i.e. salary, working culture, hours etc...

it is more often used in respect of the consultancies' actual customers but here it is used about the actual consultants, associates etc.

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Note added at 9 mins (2008-02-20 15:24:35 GMT)
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and here is another definition:

http://www.investopedia.com/terms/v/valueproposition.asp

Selected response from:

PoveyTrans (X)
Local time: 05:00

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reduces the attractiveness of

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reduces the attractiveness of

PoveyTrans (X)
Local time: 05:00
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Native speaker of: English
PRO pts in category: 18

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