تبني هوية مميزة
Explanation:
Branding refers to the systematic attempt to adopt a particular identity through the use of a set of names, slogans, marks, syle, graphics, etc.
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Note added at 58 mins (2005-02-24 09:31:18 GMT)
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Correction: I meant \"style,\" not \"syle.\"
Branding as such is a process, not a thing. To indicate the process, you can use words like
تبني
إنشاء
اسـتحداث
تنمية
الخ
But in the particular fragment that you posted, you may be able to drop the process word تبني, depending on the rest of the context. By itself, the fragment does not seem to require the process word.
| Fuad Yahya
Native speaker of:  Arabic, English
PRO pts in category: 52
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The translation workplace 
peer agreement (net): +5
