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value per se

Chinese translation: 价值本身

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

English term or phrase:	value per se
Chinese translation:	价值本身
Entered by:	Frank Wang

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12:03 Feb 5, 2008

English to Chinese translations [PRO]
Marketing - Advertising / Public Relations

English term or phrase: value per se

Highly valued by our customers but not as well regarded for value per se.

April Kang KudoZ activity Questions: 58 (none open) (4 closed without grading) Answers: 1
Local time: 05:22

价值本身

Explanation:
The results suggest that from the introduction to the growth stage of a life cycle, managers must adapt from improving value per se to measuring and managing relationships and brands directly.
从产品推出伊始起到其生命周期的各成长阶段,经理人的工作重心应该从提高产品价值本身逐步转移到品牌及顾客关系的直接维系和管理上.
http://www.marketingcn.org/Article_Show.asp?ArticleID=687