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retail mix

Croatian translation: maloprodajni miks

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:retail mix
Croatian translation:maloprodajni miks
Entered by: sazo
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08:53 Sep 16, 2007
English to Croatian translations [PRO]
Bus/Financial - Marketing / Market Research
English term or phrase: retail mix
The Retail Mix is a marketing term that refers to the variables that a retailer can combine in alternative ways to arrive at a marketing strategy for attracting its consumers. The variables usually include factors such as: merchandise variety and assortment and services offered, pricing, advertising, promotion and layout, store design, store location, and visual merchandising.
sazo
Croatia
Local time: 02:35
maloprodajni miks
Explanation:
3. Prodavač i maloprodajni miks
Prodavač velikim dijelom kreira i ostvaruje tržišni nastup svoje tvrtke. Naime, u širem smislu sama prodaja ima zadatak da prouči sadašnje i perspektivne potrebe kupaca, da pogodnim sredstvima razvije potrebe ljudi i učini nove proizvode privlačnim kupcima, te da robu proda prema njezinoj vrijednosti (Mandić, 1974, str. 66).
http://www.suvremena.hr/834.aspx

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Note added at 6 mins (2007-09-16 08:59:13 GMT)
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- Analizira maloprodajni miks
- Određuje prednosti savremene nad klasičnom trgovinom
- Određuje prednosti elektronske prema mehaničkoj trgovini
http://www.gom.cg.yu/files/1089125190.doc

Program studija za menadžment trgovine na Ekonomskom fakultetu u Zagrebu:

Maloprodajni mix, zadovoljstvo i lojalnost potrošača. Utjecaj cjenovne strategije i promocije na poslovne učinke.
http://efzg.globalnet.hr/UserDocsImages/pds/Menadžment trgov...
Selected response from:

Aleksandar Medić
Local time: 02:35
Grading comment
Thanks
4 KudoZ points were awarded for this answer

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Summary of answers provided
4 +3maloprodajni miksAleksandar Medić


  

Answers


3 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +3
maloprodajni miks


Explanation:
3. Prodavač i maloprodajni miks
Prodavač velikim dijelom kreira i ostvaruje tržišni nastup svoje tvrtke. Naime, u širem smislu sama prodaja ima zadatak da prouči sadašnje i perspektivne potrebe kupaca, da pogodnim sredstvima razvije potrebe ljudi i učini nove proizvode privlačnim kupcima, te da robu proda prema njezinoj vrijednosti (Mandić, 1974, str. 66).
http://www.suvremena.hr/834.aspx

--------------------------------------------------
Note added at 6 mins (2007-09-16 08:59:13 GMT)
--------------------------------------------------


- Analizira maloprodajni miks
- Određuje prednosti savremene nad klasičnom trgovinom
- Određuje prednosti elektronske prema mehaničkoj trgovini
http://www.gom.cg.yu/files/1089125190.doc

Program studija za menadžment trgovine na Ekonomskom fakultetu u Zagrebu:

Maloprodajni mix, zadovoljstvo i lojalnost potrošača. Utjecaj cjenovne strategije i promocije na poslovne učinke.
http://efzg.globalnet.hr/UserDocsImages/pds/Menadžment trgov...

Aleksandar Medić
Local time: 02:35
Works in field
Native speaker of: Native in SerbianSerbian
PRO pts in category: 4
Grading comment
Thanks

Peer comments on this answer (and responses from the answerer)
agree  Dubravka Hrastovec: Upravo tako.
2 hrs
  -> Hvala.

agree  xxxKale75
8 hrs
  -> Hvala.

agree  Larisa Djuvelek-Ruggiero
1 day9 hrs
  -> Hvala.
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