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vendor-managed-inventory applying the push-principle

Croatian translation: Upravljanje lancem nabave (od strane proizvođača) pomoću načela "guranja"

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:vendor-managed-inventory applying the push-principle
Croatian translation:Upravljanje lancem nabave (od strane proizvođača) pomoću načela "guranja"
Entered by: Daniela Miklic Belancic
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11:23 Nov 5, 2003
English to Croatian translations [PRO]
English term or phrase: vendor-managed-inventory applying the push-principle
Vendor-managed-inventory is the supply model in which the Company shall fully manage, and initiate manufacture and re-supply of Products to the Distributer.
xxxmarijana1
Local time: 13:15
Upravljanje lancem nabave (od strane proizvođača) pomoću načela "guranja"
Explanation:
Načelo "guranja" ("push strategy") kod kojeg se proizvodi, usluge ili ideje zapravo nameću korisnicima, ne uvažavajući pritom njihove osobne potrebe i želje. Korisnicima samo preostaje da kupe, ili ne kupe, odnosno koriste ili ne koriste određeni proizvod ili uslugu, odnosno apsorbiraju ili ne apsorbiraju određenu ideju. Zato se kao znatno uporabljivija javlja orijentacija prema potrošačima, odnosno marketing - orijentacija, koja ima osobitosti "privlačenja" ("pull strategy")
Vendor Managed Inventory model: The manufacturer receives electronic data (usually EDI or via the internet) that tells him the distributors sales and stock levels. The manufacturer can view every item that the distributor carriers as well as true point of sale data. The manufacturer is responsible for creating and maintaining the inventory plan. Under VMI, the manufacturer generates the order*, not the distributor
I u Hrvatskoj također postoji EDI softver koji se koristi u tu svrhu (iako smatram da nije baš zaživio u praksi)
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Daniela Miklic Belancic
Local time: 13:15
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Summary of answers provided
5 +1Upravljanje lancem nabave (od strane proizvođača) pomoću načela "guranja"
Daniela Miklic Belancic


  

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4 days   confidence: Answerer confidence 5/5 peer agreement (net): +1
Upravljanje lancem nabave (od strane proizvođača) pomoću načela "guranja"


Explanation:
Načelo "guranja" ("push strategy") kod kojeg se proizvodi, usluge ili ideje zapravo nameću korisnicima, ne uvažavajući pritom njihove osobne potrebe i želje. Korisnicima samo preostaje da kupe, ili ne kupe, odnosno koriste ili ne koriste određeni proizvod ili uslugu, odnosno apsorbiraju ili ne apsorbiraju određenu ideju. Zato se kao znatno uporabljivija javlja orijentacija prema potrošačima, odnosno marketing - orijentacija, koja ima osobitosti "privlačenja" ("pull strategy")
Vendor Managed Inventory model: The manufacturer receives electronic data (usually EDI or via the internet) that tells him the distributors sales and stock levels. The manufacturer can view every item that the distributor carriers as well as true point of sale data. The manufacturer is responsible for creating and maintaining the inventory plan. Under VMI, the manufacturer generates the order*, not the distributor
I u Hrvatskoj također postoji EDI softver koji se koristi u tu svrhu (iako smatram da nije baš zaživio u praksi)

Daniela Miklic Belancic
Local time: 13:15
Native speaker of: Native in CroatianCroatian
PRO pts in pair: 283
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