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matte story

French translation: article soumis gratuitement aux médias

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23:04 Aug 7, 2006
English to French translations [PRO]
Art/Literary - Advertising / Public Relations
English term or phrase: matte story
Parent/educator audience Matte story

Il s'agit d'un article destiné à annoncer la création d'un site Web à l'intention d'une communauté culturelle du Canada. Ce site vise la consolidation de la communauté et l'enseignement.
ModusVivendi
Local time: 16:25
French translation:article soumis gratuitement aux médias
Explanation:
par exemple par un particulier ou une association pour défendre une cause

voici une référence qui précise un synonyme en anglais "ghost feature":

`Ghost' features (also known as `matte' stories) are prepared articles that you submit to media outlets. Papers pick them up because they are a free alternative to paying for news articles, but are virtually impossible to distinguish. If they are printed, authorship will not be ascribed. This can be a particularly useful promotion tool when addressed to community newspapers.
www.nald.ca/fulltext/heritage/ComPartnE/Promo1.htm - 29k
Selected response from:

JH Trads
United States
Local time: 16:25
Grading comment
Merci de votre réponse. Cependant, c'est plus le terme équivalent en français que je recherche, que l'explication...
4 KudoZ points were awarded for this answer

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Summary of answers provided
4 +1article soumis gratuitement aux médiasJH Trads


  

Answers


9 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
article soumis gratuitement aux médias


Explanation:
par exemple par un particulier ou une association pour défendre une cause

voici une référence qui précise un synonyme en anglais "ghost feature":

`Ghost' features (also known as `matte' stories) are prepared articles that you submit to media outlets. Papers pick them up because they are a free alternative to paying for news articles, but are virtually impossible to distinguish. If they are printed, authorship will not be ascribed. This can be a particularly useful promotion tool when addressed to community newspapers.
www.nald.ca/fulltext/heritage/ComPartnE/Promo1.htm - 29k


JH Trads
United States
Local time: 16:25
Native speaker of: Native in SpanishSpanish, Native in FrenchFrench
PRO pts in category: 7
Grading comment
Merci de votre réponse. Cependant, c'est plus le terme équivalent en français que je recherche, que l'explication...

Peer comments on this answer (and responses from the answerer)
agree  Robin Levey
3 mins
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