paid, owned, and earned marketing
French translation: marketing par médias achetés, détenus et acquis
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| 18:38 Aug 27, 2014 |
| English to French translations [PRO] Marketing - Internet, e-Commerce / general | |||||
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|  Selected response from: GILLES MEUNIER France Local time: 23:14 | ||||
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| 5 +1 | marketing par médias achetés, détenus et acquis |
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| 4 | marketing par médias achetés, détenus et conquis |
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Answers
9 hrs confidence: 
peer agreement (net): +1
peer agreement (net): +1marketing par médias achetés, détenus et acquis Explanation: Les médias détenus tels que le marketing direct et les sites Web ... Les médias acquis – relations publiques – ont quant à eux souvent été -------------------------------------------------- Note added at 9 heures (2014-08-28 03:46:33 GMT) -------------------------------------------------- earned = acquis |
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2 hrs confidence: 
marketing par médias achetés, détenus et conquis Explanation: "Comme articuler Paid / Owned / Earned media ? Pour simplifier, il existe trois familles distinctes dans les médias: les owned médias, les paid médias et les earned médias. Il est important de savoir utiliser ces trois groupes de médias pour pouvoir efficacement développer le marketing de son entreprise via Internet. Le succès du marketing de l’engagement vient de la compréhension de ses bases : de ces médias que l’on détient (owned), que l’on conquiert (earned) et que l’on achète (paid)" http://www.agilteam.fr/comme-articuler-paid-owned-earned-med... -------------------------------------------------- Note added at 2 hrs (2014-08-27 20:46:34 GMT) -------------------------------------------------- http://www.huffingtonpost.com/john-lusk/how-to-define-and-us... -------------------------------------------------- Note added at 2 hrs (2014-08-27 20:46:45 GMT) -------------------------------------------------- http://www.smartinsights.com/digital-marketing-strategy/cust... -------------------------------------------------- Note added at 10 hrs (2014-08-28 05:00:06 GMT) -------------------------------------------------- Ce ne sont pas les médias qui font l'objet du marketing! Les médias sont le vecteur, le moyen. |
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