This site uses cookies. Some of these cookies are essential to the operation of the site, while others help to improve your experience by providing insights into how the site is being used. For more information, please see the ProZ.com privacy policy.
Cookie settings
  1. KudoZ™ Top
  2. English to French

Go to Market

French translation: commercialisation

17:13 May 17, 2003
English to French translations [PRO]
Marketing / in-house newsletter for automotive accessories
English term or phrase: Go to Market
I am wondering whether or not I should translate the term into French. This is an in-house newsletter for an originally English speaking group of companies. I think that those who will read the note will probably understand it in English, and I have seen it in so many websites left in English. The client is, of course, not available before the deadline, so I cannot ask about it. If you think this should be translated, I can only come up with "stratégie orientée marché". What to do?
Thanks for all of your excellent suggestions.

Context is a list of bullet points that are key deliverables for the company:
¤XXWorldwide Logistics-Japan
¤Go to Market and Supply
Chain optimization-Europe
Gayle Wallimann
Local time: 09:18
French translation:commercialisation
Explanation:
-
Selected response from:

GILLES MEUNIER
France
Local time: 09:18
Grading comment
Merci, Gilles. Merci aux autres aussi.
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +4commercialisation
GILLES MEUNIER
4 +2Mise sur le marché
Francis MARC
5allez lancer
Sanaa Omrany
4notre stratégie / moyens de présence sur le marché
A.K. GAMMOUDY


Discussion entries: 2





  

Answers


1 min   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
Mise sur le marché


Explanation:
expression habituelle

Francis MARC
Lithuania
Local time: 10:18
Native speaker of: Native in FrenchFrench
PRO pts in pair: 12561

Peer comments on this answer (and responses from the answerer)
agree  Krystrad
11 mins
agree  gilbertlu: OUI ou se faire coter en bourse ou être introduit sur le marché. Pourquoi ne pas traduire?
2 hrs
Login to enter a peer comment (or grade)

31 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +4
commercialisation


Explanation:
-

GILLES MEUNIER
France
Local time: 09:18
Native speaker of: French
PRO pts in pair: 75574
Grading comment
Merci, Gilles. Merci aux autres aussi.

Peer comments on this answer (and responses from the answerer)
agree  Geneviève von Levetzow
1 hr
agree  gilbertlu: ATTENTION: à mon avis, sous réserve du contexte, c'est une expression spécifiquement boursière. Ce n'est pas du marketing au sens propre.
1 hr
agree  Mario Marcolin
13 hrs
agree  Agimus
1 day 12 hrs
Login to enter a peer comment (or grade)

2 hrs   confidence: Answerer confidence 5/5
allez lancer


Explanation:
advertsing........

Sanaa Omrany
Egypt
Local time: 09:18
Native speaker of: Native in ArabicArabic, Native in EnglishEnglish
PRO pts in pair: 15
Login to enter a peer comment (or grade)

2689 days   confidence: Answerer confidence 4/5Answerer confidence 4/5
go to market
notre stratégie / moyens de présence sur le marché


Explanation:
In Marketing Management, the term Go-To-Market strategy refers to the channels a company will use to connect with its customers/business and the organizational processes it develops (such as high tech product development) to guide customer interactions from initial contact through fulfillment.

==> Il s'agit donc des moyens/manières de contact avec sa clientèle, voire présence sur le marché


Note: je travaille sur un doc avec même terminologie à ce que je vois, si besoin de plus d'aide , n 'hésitez pas à me contacter!




Example sentence(s):
  • We are enhancing our go-to-market footprint to support our clients needs ......
  • Nous renforçons notre stratégie deprésence sur le marché pour soutenir les besoins de nos clients .....

    Reference: www.http://en.wikipedia.org/wiki/Go_to_market
    Reference: www.http://en.wikipedia.org/wiki/Go_to_market
A.K. GAMMOUDY
Netherlands
Local time: 09:18
Native speaker of: Native in ArabicArabic, Native in FrenchFrench
PRO pts in pair: 14
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

Return to KudoZ list

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

See also:
ProZ.com term search
Search millions of term translations
Close search
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search