GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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20:16 May 28, 2003 |
English to French translations [PRO] Marketing | |||||||
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| Selected response from: Francis MARC Lithuania Local time: 17:26 | ||||||
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Summary of answers provided | ||||
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4 +1 | carte de crédit co-marquée/à double enseigne/bimarque |
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carte de crédit co-marquée/à double enseigne/bimarque Explanation: Ref. Termium: omaine(s) – Banking Domaine(s) – Banque co-branded card Source CORRECT carte comarquée Source FÉM carte bimarque Source FÉM carte à double enseigne Source FÉM DEF – A credit card with a specific retail brand attached to it, such as a gasoline station, a grocery store, a phone company, a car company, etc. These cards offer special incentives to Cardholders to shop with the retailer involved. One example is the Ford Citibank card, which offers money back to the Cardholder toward the purchase of a new Ford vehicle whenever the card is used. Source OBS – Compare with affinity card. Source DEF – Carte de crédit qui procure des avantages à son porteur (primes, rabais, etc.) et affiche deux logos, celui de l'institution financière émettrice et celui d'une société, commerciale le plus souvent; elle permet de valoriser le système de fidélisation d'une marque (fabricant d'automobiles, fournisseur de services, etc.) en l'ouvrant à tout un réseau d'affiliation. Source OBS – Comparer à «carte affinité». Source -------------------------------------------------- Note added at 2003-05-28 20:19:32 (GMT) -------------------------------------------------- Terminologie comptable ... marchés, les institutions financières ont créé divers types de cartes de crédit. ... de ces types de cartes, soit la carte affinité et la carte comarquée. ... www.ocaq.qc.ca/terminologie/ affichage_bulletin.asp?ID=120 - 8k - En cache - Pages similaires American Express ... La Carte Corporate American Express La Carte Corporate comarquée Air France, Accor, Crédit Lyonnais et American Express Le Compte Carte Voyages d\'Affaires ... https://www24.americanexpress.com/france/ corporateservices/contact/request.asp - 36k |
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