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| Reference: High touch ... Reference information: http://www.bankrate.com/brm/news/bank/20080408_high_touch_ba... Das lässt sich aber nur bedingt auf eKontakte übertragen, aber das ist es. -------------------------------------------------- Note added at 48 Min. (2011-06-26 17:45:13 GMT) -------------------------------------------------- high touch Dealing with a human being instead of a computer screen or voice response system. The term was coined in the early 1980s by John Naisbitt in his best-selling book "Megatrends." Naisbitt pointed out the fallacy of automating every business transaction without human interaction at some point. There is no substitute for "the personal touch." Nach: http://encyclopedia2.thefreedictionary.com/high touch |
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