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English to German translations [PRO] Marketing - Economics / Launching of a new product | | English term or phrase: launch stock | Peter says the enormous support and team work of many people made the launch a huge success. It's a great example of truly working together. The R & D team standardised a host of materials and learning for the benefit of groups in Australia and New Zealand. The Operations team **launch stock** in record time while managing the day to day demands of business, including a focus on reducing working capital. The IT team transferred data, loaded new pack sizes and picking procedures.
I know what it means, but I can’t find a good German expression… Any ideas? |
|  Olaf ReibedanzKudoZ activityQuestions: 5573 ( 18 open) ( 5 without valid answers) ( 35 closed without grading) Answers: 3010 Argentina
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| | Lagerbestand zur Markteinführung eines neuen Produktes | Explanation: Dafür habe ich leider keinen kurzen griffigen Ausdruck zur Hand, aber die Bedeutung kann ich 100% unterschreiben (aus eigener Sales & Marketingerfahrung).
Offensichtlich fehlt im englischen Text "built a" launch stock (Lagerbestand aufbauen).
-------------------------------------------------- Note added at 2003-09-29 13:49:56 (GMT) --------------------------------------------------
Euro-Banknoten wird es flächendeckend erst ab dem 1. Jänner 2002 00:00 Uhr geben. Die Erstversorgung wird dabei über Bankomaten erfolgen, in denen bei voller Füllung bis zu 25 Mrd. S an Euro-Noten Platz haben. Insgesamt stellt die OeNB für den so genannten \"Launch Stock\" - die Bargelderstausstattung - 360 Mill. Banknoten und 1,5 Mrd. Stück Münzen bereit.
www.euro.gv.at/news.php?b=302&t=3
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... In addition in 2001 we recorded substantial initial sales of machines to build up *launch stocks* both in Japan and South Korea, whereas in the current period ...
www.deltexmedical.com/downloads/ f030627164613_Interim_Results_2002_Booklet.pdf
-------------------------------------------------- Note added at 2003-09-29 13:58:37 (GMT) --------------------------------------------------
\"Lagererstbestand\" oder \"Warenerstausstattung\" in einem Begriff.... |
| Selected response from:
 Harald Moelzer (medical-translator) Germany Local time: 09:47
| Grading comment Vielen Dank! 4 KudoZ points were awarded for this answer |
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| Discussion entries: 0 |
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Automatic update in 00:
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29 mins confidence:  das Produkt am Markt einführen
Explanation: würde ich das nennen, wenn's tatsächlich ein neues ist.
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oder \"das Produkt an/auf den Markt bringen\".
| Steffen Pollex Local time: 09:47 Specializes in field Native speaker of: German, Russian PRO pts in category: 12
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