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ABC1

German translation: ABC1

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

English term or phrase:	ABC1
German translation:	ABC1
Entered by:	avantix

Options:
- Contribute to this entry
- Include in personal glossary

17:10 Jun 28, 2007

English to German translations [PRO]
Marketing - Marketing / Market Research / Gartenschau

English term or phrase: ABC1

Es geht um eine Gartenschau in England:

47 % of visitors are members of the Royal Horticultural Society

85 % of visitors are ABC1

Hört sich für mich nach "Neuling" an, aber ich möchte lieber nicht wild herumraten ;-)

Wer weiß es besser?

Gela54 KudoZ activity Questions: 352 (none open) (21 closed without grading) Answers: 172 Germany
Local time: 10:53

ABC1

Explanation:
Int'l demografische Klassifizierung, nicht übersetzen

Selected response from:

avantix
Netherlands
Local time: 10:53

Grading comment

Vielen Dank für díe Hilfe!
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +2

ABC1

avantix

upmarket

Kim Metzger

obere Klasse

David Moore

gehören der Mittelschicht an

Katrin Lueke

Answers

7 mins confidence:

abc1 gehören der Mittelschicht an

Explanation:
ich glaube, dass das hier gemeint ist:

http://en.wikipedia.org/wiki/NRS_social_grade

aber mir fällt jetzt so schnell nichts besseres als "Mittelschicht" ein - vielleicht hilft's ja!

Katrin Lueke
Germany
Local time: 10:53
Native speaker of:

German
PRO pts in category: 4

7 mins confidence:

peer agreement (net): +2

abc1

ABC1

Explanation:
Int'l demografische Klassifizierung, nicht übersetzen

Reference: http://www.businessballs.com/demographicsclassifications.htm

avantix
Netherlands
Local time: 10:53
Native speaker of:

Dutch,

German
PRO pts in category: 12

Grading comment

Vielen Dank für díe Hilfe!

10 mins confidence:

abc1 obere Klasse

Explanation:
I really don't know if there is a German term for this, but it is a term used by the market research sector to define "professionals, upper and middle class high-income groups", if I remember correctly. But definitely not "Neulinge!"

Chelsea Flower Show, by any chance?

David Moore
Local time: 10:53
Native speaker of:

English
PRO pts in category: 25

Notes to answerer

Asker: Hampton Court Palace Flower Show ;-)

7 mins confidence:

abc1 upmarket

Explanation:
Class - (1) One of the groups into which people are divided as a result of socio-economic inequality; (2) a specific group of consumers as recognised by advertisers, six classes now usually grouped into ABC1 ('upmarket') and C2DE ('downmarket'); (3) one of the groups assigned to occupational categories for statistical purposes as defined by the UK Registrar-General, changed in 1998 from six to eight categories.

http://freespace.virgin.net/brendan.richards/glossary/glossa...

Yahoo! is a leading provider of comprehensive online lifestyle products and services to consumers and businesses worldwide; across 25 countries and in 13 languages. Yahoo! reaches more than 274 million individuals worldwide each month and is the No.1 Internet brand globally. In the UK & Ireland we attract 10 million users per month and are the No.1 Internet destination of choice. 54% of Great Britain are ABC1 upmarket men and 34% of these are Yahoo! users, equating to 8.6 million users.
http://www.mediadna.co.uk/fr_yahoo.htm

--------------------------------------------------
Note added at 21 mins (2007-06-28 17:31:44 GMT)
--------------------------------------------------

ABC1-Schicht

Hohe Reichweite Frauen ABC1
GUSTO erreicht monatlich 283.000 Leserinnen aus der
ABC1-Schicht. Diese gut situierten Frauen gönnen sich
gerne den einen oder anderen Genuss – ideale
Voraussetzungen für Ihren Produkt-Erfolg!
http://www.gusto.at/Gusto_Tarife_2006.pdf

Anteil der Nutzer an der kaufkräftigen, gebildeten ABC1-Schicht: .... RMS – Radio Marketing. Service GmbH Austria. 1030 Wien, Pfarrhofgasse 16 ...
www.rms-austria.at/download/rms/marktforschung/radio_basics...

Kim Metzger
Mexico
Local time: 03:53
Native speaker of:

English
PRO pts in category: 35

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Changes made by editors

Jul 3, 2007 - Changes made by avantix:
Created KOG entry	KudoZ term => KOG term
Jun 28, 2007 - Changes made by Cetacea:
Field	Science => Marketing
Field (specific)	Botany => Marketing / Market Research

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ABC1

German translation: ABC1

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German translation: ABC1

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KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

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