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branded

German translation: identifiziert / gezeichnet / bekannt


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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:branded
German translation:identifiziert / gezeichnet / bekannt
Entered by: Arianna Tremayne
Options:
- Contribute to this entry
- Include in personal glossary

22:47 Jul 25, 2004
English to German translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: branded
From a questionnaire: The product is *how well branded*?

I know that a brand is a *Markenname*, but how do you put it into a verb?

Wie gut ist es mit Markennamen versehen?

Any suggestions?

Thanks in advance!
Arianna Tremayne
United Kingdom
Local time: 09:58
identifiziert / gezeichnet / bekannt
Explanation:
sind alles Möglichkeiten. Mir gefällt z.B.
"wie gut ist die Marke bekannt" weil einfach und direkt.
Selected response from:

SwissTell
Local time: 04:58
Grading comment
I have translated the question *How well branded [is the product]?* with
*Wie gut wird die Marke bekannt gemacht?*

Thank you!
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +4als Marke entwickelt
Heike Behl, Ph.D.
4 +2identifiziert / gezeichnet / bekannt
SwissTell
4 +1Marktbekanntheit (Satzumstellung)
Derek Gill Franßen
4Wie hoch ist der Markenwert des Produkts?
Andreas Miehling
4Wie stark ist der Bekanntheitsgrad des Produktes?
anisco
3beworbenDanjela


Discussion entries: 1





  

Answers


4 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
identifiziert / gezeichnet / bekannt


Explanation:
sind alles Möglichkeiten. Mir gefällt z.B.
"wie gut ist die Marke bekannt" weil einfach und direkt.

SwissTell
Local time: 04:58
Specializes in field
Native speaker of: Native in GermanGerman
PRO pts in category: 54
Grading comment
I have translated the question *How well branded [is the product]?* with
*Wie gut wird die Marke bekannt gemacht?*

Thank you!

Peer comments on this answer (and responses from the answerer)
agree  KiSTranslations: Yep, best suggestion
3 hrs
agree  ABCText: gefällt mir auch sehr gut
8 hrs
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8 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
beworben


Explanation:
hi - wie wäre es mit "beworben" im Sinne von Werbung oder "bekannt gemacht"?

Danjela
Local time: 10:58
Works in field
Native speaker of: Native in GermanGerman
Login to enter a peer comment (or grade)

10 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Marktbekanntheit (Satzumstellung)


Explanation:
Wie hoch ist die Marktbekanntheit des Produktes?

:)

Derek Gill Franßen
Germany
Local time: 10:58
Works in field
Native speaker of: English
PRO pts in category: 34

Peer comments on this answer (and responses from the answerer)
agree  Michael Pauls: Smart workaround!
7 mins
neutral  Neil Gouw: isn't 'Marktbekanntheit' more like 'brand awareness'? whereas 'to brand a product' is more like how this product has been developed into a global phenomenon and not just a name we all know .. people get more excited about Nike than for 3M for example ..
10 hrs
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7 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +4
als Marke entwickelt


Explanation:
Die Frage zielt darauf ab, wie gut das Unternehmen sein Produkt als Marke entwickelt hat. D.h., hat das Unternehmen geschafft, dass die Marke wiedererkannt wird, dass die Marke das Produkt von anderen ähnlichen Produkten absetzt, dass die Marke die gewünschten Assoziationen bei den Kunden hervorruft, die richtigen Werte vermittelt etc.

cf:
• How impactful is each execution—at breaking
through real-world clutter?
• How effi cient is each execution—at achieving
recognition vs. dollars spent?
• How well-branded is each execution— or is it
remembered as a generic or competitor’s ad?
• How effective are your ads compared to your
competitors?
• Do your ads drive brand awareness?
• Or brand imagery?
• Are your ads wearing out?
http://www.ameritest.net/products/adtracking.pdf

For example, your store probably sends out a confirmation email when a customer completes a purchase. How well branded is that email? Does it prominently show your business name, your contact information, and the URL for your Web site? Is it possible that this message could be used to promote other products or services?
http://www.imakenews.com/emailresults/e_article000069960.cfm

How well is your Web site branded? [...]
Branding is how well you communicate and reinforce your unique image during each contact with the public. A comprehensive branding effort delivers your message to your segment of the public at every possible point of contact. This includes your Web site. A well-branded Web site may break through the noise of your competitors. You can not personally introduce yourself to the millions of people who may need your products or services, but your branded Web site can convey your name and image for you.
http://www.bizjournals.com/dayton/stories/2000/09/04/focus3....


"Brandenburger Gastlichkeit" soll als Marke entwickelt werden,
die über die Landesgrenzen Qualität und Erlebnis verspricht.
www.gehoga.de/u_menu/brandenburg.htm

Mutter Natur® ist eine besonders starke Marke. Diese Stärke resultiert aus der jahrzehntelangen Partnerschaft der F. Url & Co GmbH mit Landwirten und Qualitätslieferanten. Mutter Natur® hat sich als Marke entwickelt, genauso wie die Werte, die sie vermittelt:

Wertschätzung. [...] Verantwortungsvolles Handeln. [...] Kompromisslose Qualitätsorientierung. [...] Erfahrung & Tradition.

Heike Behl, Ph.D.
Local time: 01:58
Specializes in field
Native speaker of: Native in GermanGerman
PRO pts in category: 12

Peer comments on this answer (and responses from the answerer)
agree  Poecheim
42 mins
agree  Neil Gouw
3 hrs
agree  Kim Metzger
3 hrs
agree  Kerstin Mouhannaya
3 hrs
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7 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
Wie stark ist der Bekanntheitsgrad des Produktes?


Explanation:
oder

Wie stark ist das Produkt als Marke?

anisco
Germany
Local time: 10:58
Works in field
Native speaker of: Native in GermanGerman
PRO pts in category: 342
Login to enter a peer comment (or grade)

9 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
Wie hoch ist der Markenwert des Produkts?


Explanation:
You use "Markenwert" when evaluating a brand.

Andreas Miehling
Sweden
Local time: 10:58
Works in field
Native speaker of: Native in GermanGerman, Native in SwedishSwedish

Peer comments on this answer (and responses from the answerer)
neutral  Neil Gouw: wouldn't you use 'brand value' for 'Markenwert'?
28 mins
  -> Maybe, but in this context it can be considered to use.
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