Login or register (free and only takes a few minutes) to participate in this question.You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy. English to Indonesian translations [PRO] Marketing - Marketing / Market Research / Green | | English term or phrase: Greenwashing | Greenwashing is misleading consumers regarding a company’s environmental practices or the environmental benefits of a product.
Apa padanan yang tepat dan singkat untuk “greenwashing”?
Terima kasih atas bantuan rekan-rekan.
Salam hangat,
WS |
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 Hipyan Nopri Indonesia Local time: 08:29
| Grading comment Tarimo kasiah, Uda Hipyan 4 KudoZ points were awarded for this answer |
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Automatic update in 00:
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4 hrs confidence: peer agreement (net): +4 | greenwashing pengelabuan citra
Explanation: Dari rujukan yg saya dapat,
greenwashing = pengelabuan citra
Namun demikian, saya sendiri lebih cenderung mengusulkan 'pengelabuan citra lingkungan' agar makna yg dimaksud jadi lebih jelas.
-------------------------------------------------- Note added at 4 hrs (2009-03-28 00:30:40 GMT) --------------------------------------------------
Ref.:
. . . perusahaan sedang melakukan upaya *greenwash* (*pengelabuan citra*) . . ..
www.csrindonesia.com/data/articles/20071105093214-a.pdf
. . . apabila perusahaan tidak meminimumkan dan mengkompensasi dampak negatifnya terlebih dulu namun langsung terjun dalam kegiatan amal, itu disebut *greenwash* alias *pengelabuan citra*.
http://www.korantempo.com/korantempo/cetak/2008/12/09/Opini/...
. . . melakukan corporate *greenwash* atau *pengelabuan citra* perusahaan belaka.
http://fe.elcom.umy.ac.id/mod/forum/discuss.php?d=2157
-------------------------------------------------- Note added at 4 hrs (2009-03-28 00:33:44 GMT) --------------------------------------------------
. . . sesungguhnya adalah *pengelabuan citra* atau *greenwashing*.
http://cfcdcenter.or.id/index.php?option=com_content&task=vi...
|  Hipyan Nopri Indonesia Local time: 08:29 Native speaker of: Indonesian PRO pts in category: 23
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| | Grading comment | Tarimo kasiah, Uda Hipyan |
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