Italian translation: ha compreso l'importanza della questione ambientale
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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:
has seen the Green light
ha compreso l'importanza della questione ambientale
English to Italian translations [PRO] Marketing - Marketing / Market Research
English term or phrase:has seen the Green light
Another large multinational, XXX, has seen the Green light. In 2007 XXX
reconfigured manufacturing assets in its consumer and industrial lighting division to produce
more environmentally friendly light bulbs. Specifically, the company transferred capacity from
incandescent-bulb plants in Brazil and the U.S. to other facilities in the U.S. and Mexico equipped
to produce energy-efficient lighting products, such as compact fluorescent light bulbs (CFLs). Over
the previous four years, XXX had invested $200 million to ramp up production of energy-efficient
lighting in response to dramatic declines in incandescent bulb sales. XXX is also adopting a more
vertical approach for its Greener light products after determining that this approach is more
cost-effective than the horizontal model used for traditional bulb-making.9
Come potrei rendere l'espressione in oggetto? Sempre nel senso dell'ecosostenibilità, attenzione per l'ambiente....