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bang for the advertising buck

Portuguese translation: maior retorno do investimento (em dólar) em propaganda/publicidade

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

English term or phrase:	bang for the advertising buck
Portuguese translation:	maior retorno do investimento (em dólar) em propaganda/publicidade
Entered by:	Teresa Felix de Sousa

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23:26 Nov 16, 2007

English to Portuguese translations [PRO]
Marketing - Advertising / Public Relations

English term or phrase: bang for the advertising buck

This suggests that stronger brands—that is, those with greater equity can continue to use creative executions for a longer period of time, need to refresh advertising less frequently, and thus obtain a bigger bang for the advertising buck.

Teresa Felix de Sousa KudoZ activity Questions: 7784 (12 open) (1 without valid answers) (32 closed without grading) Answers: 892
Local time: 13:57

maior retorno do investimento (em dólar) em propaganda/publicidade

Explanation:
Uma expressão bem popular e bem americana, em virtude da rima. (bigger bang for the advertising buck)

Selected response from:

Marlene Curtis
United States
Local time: 12:57

Grading comment

Muito grata
Teresa
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +2

maior retorno do investimento (em dólar) em propaganda/publicidade

Marlene Curtis

4 +2

(maior) retorno com publicidade/(melhores) negócios com publicidade

Fausto Magalhães da Silveira

4 +2

(mais) resultado (impacto) pelo dinheiro publicitário

Michael Powers (PhD)

melhores resultados do dinheiro investido em publicidade

emilia eliseo

[maior] sucesso na área publicitária

Adriana Basilio

Answers

21 mins confidence:

peer agreement (net): +2

maior retorno do investimento (em dólar) em propaganda/publicidade

Explanation:
Uma expressão bem popular e bem americana, em virtude da rima. (bigger bang for the advertising buck)

Marlene Curtis
United States
Local time: 12:57
Native speaker of:

Portuguese
PRO pts in category: 388

Grading comment

Muito grata
Teresa

30 mins confidence:

peer agreement (net): +2

(mais) resultado (impacto) pelo dinheiro publicitário

Explanation:
Mike :)

Michael Powers (PhD)
United States
Local time: 12:57
Native speaker of:

English
PRO pts in category: 92

12 hrs confidence:

peer agreement (net): +2

(maior) retorno com publicidade/(melhores) negócios com publicidade

Explanation:
Minha sugestão =)

Encontrei a seguinte definição, espero que ajude:

more bang for the/your buck

(fazer) um bom negócio ou uma boa aquisição; (conseguir) mais por menos dinheiro

(Dicionário de Expressões Idiomáticas da Língua Inglesa - Maria Helena Schambil & Peter Schambil)

Fausto Magalhães da Silveira
Brazil
Local time: 13:57
Works in field
Native speaker of:

Portuguese
PRO pts in category: 48

13 hrs confidence:

[maior] sucesso na área publicitária

Explanation:
Mais uma sugestão.
Eu traduziria assim.

Adriana Basilio
Brazil
Local time: 13:57
Works in field
Native speaker of:

Portuguese

16 hrs confidence:

melhores resultados do dinheiro investido em publicidade

Explanation:
not sure!

emilia eliseo
United States
Local time: 12:57
Native speaker of:

English,

Portuguese
PRO pts in category: 4

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bang for the advertising buck

Portuguese translation: maior retorno do investimento (em dólar) em propaganda/publicidade

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bang for the advertising buck

Portuguese translation: maior retorno do investimento (em dólar) em propaganda/publicidade

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KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

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The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.