English: apples and oranges situation Portuguese translation: situação onde se comparam duas coisas diferentes/ situação com parâmetros diversificados 
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| GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | | English term or phrase: | apples and oranges situation | | Portuguese translation: | situação onde se comparam duas coisas diferentes/ situação com parâmetros diversificados | | Entered by: | Teresa Cristina Felix de Sousa |
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English to Portuguese translations [PRO]
Marketing - Advertising / Public Relations | | English term or phrase: apples and oranges situation | | Some companies (e.g., Procter & Gamble [P&G] and Unilever) have long accounted for promotion expenditures in the way proposed by these new accounting regulations, but most firms did not, which thus created an apples and oranges situation when comparing top-line revenue figures. FASB’s regulations were designed to create an apples-versus-apples environment by placing all firms on equal footing in how they account for price-oriented sales promotions. |
| | | Selected response from:
 Elvira Alves Barry
Portugal
| Note from asker to answererMuito grata
Bjs
T.
4 KudoZ points were awarded for this answer |
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7 mins confidence:   peer agreement (net): +3 |
| situação onde se comparam duas coisas diferentes
Explanation:
My suggestion.
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The translation workplace 
