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campaign targeting

Portuguese translation: direcionamento da campanha

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

English term or phrase:	campaign targeting
Portuguese translation:	direcionamento da campanha
Entered by:	Lilian Magalhães

Options:
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18:44 Oct 12, 2011

English to Portuguese translations [PRO]
Marketing - Marketing / Market Research / PP

English term or phrase: campaign targeting

Fluent knowledge of Google AdWords, Facebook Advertising and their respective contextual networks and all forms of campaign targeting

Lilian Magalhães KudoZ activity Questions: 2979 (6 open) (2 without valid answers) (53 closed without grading) Answers: 41
Local time: 14:07

direcionamento da campanha

Explanation:
Diria assim.

Selected response from:

Leonor Machado
Local time: 18:07

Grading comment

thanks
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +2

direcionamento da campanha

Leonor Machado

Campanha mediática

Paulo Eduardo - Pro Knowledge

metas da campanha

Roger Vargas

campanha dirigida

Roger Vargas

seleção de segmentos para a campanha, targeting da campanha

Salvador Scofano and Gry Midttun

Discussion entries: 1

Answers

6 mins confidence:

seleção de segmentos para a campanha, targeting da campanha

Explanation:
http://thaisysantos.blogspot.com/2007/10/abordagem-stp-segme...

Abordagem STP, Segmentação, targeting e posicionamento.
A abordagem STP é a forma como as empresas dividem o marketing.
A segmentação é a forma como dividem o mercado total em grupos mais homogéneos de forma a traçar um perfil para cada grupo,para que possam ser servidos de forma eficiente e eficaz.
O targeting avalia as varias perspectivas do mercado para seleccionar o segmento mais rentável. Tem em consideração a concorrência, poder de compradores fornecedores, ameaça de novos concorrentes, se sua clientela poderá crescer.
O posicionamento por sua vez tem em atenção como o produto é colocado no mercado, ele tenta dá uma boa imagem ao produto, para que ocupe um lugar de destaque na mente do cliente o posicionar no mercado,ele tem atenção se fará um reposicionamento ou não.

Salvador Scofano and Gry Midttun
Norway
Local time: 19:07
Works in field
Native speaker of:

Norwegian,

Portuguese
PRO pts in category: 222

7 mins confidence:

campanha dirigida

Explanation:
Lilian, a frase continua? Porque poderia ser também "campanha enfocando", "campanha visando" ou mesmo "campanha direcionada"

Roger Vargas
Brazil
Local time: 00:07
Native speaker of:

Indonesian,

Portuguese
PRO pts in category: 2

Notes to answerer

Asker: não, ela para aí...

28 mins confidence:

Campanha mediática

Explanation:
.

Paulo Eduardo - Pro Knowledge
Brazil
Local time: 14:07
Native speaker of:

English,

Portuguese
PRO pts in category: 8

47 mins confidence:

peer agreement (net): +2

direcionamento da campanha

Explanation:
Diria assim.

Leonor Machado
Local time: 18:07
Native speaker of: Portuguese
PRO pts in category: 47

Grading comment

thanks

2 days7 hrs confidence:

metas da campanha

Explanation:
seria outra tradução

Roger Vargas
Brazil
Local time: 00:07
Native speaker of:

Indonesian,

Portuguese
PRO pts in category: 2

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campaign targeting

Portuguese translation: direcionamento da campanha

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campaign targeting

Portuguese translation: direcionamento da campanha

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