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English to Romanian translations [PRO] Advertising / Public Relations | | English term or phrase: display advertising | "Display advertising is a type of advertising that typically contains text (i.e., copy), logos, photographs or other images, location maps, and similar items. In periodicals, display advertising can appear on the same page as, or on the page adjacent to, general editorial content. In contrast, classified advertising generally appears in a distinct section, was traditionally text-only, and was available in a limited selection of typefaces.
Display advertisements are not required to contain images, audio, or video: Textual advertisements are also used where text may be more appropriate or more effective. An example of textual advertisements is commercial messages sent to mobile device users.
One common form of display advertising involves billboards."
http://en.wikipedia.org/wiki/Display_advertising |
| | | v. cele doua referinte | Explanation: 1. Display advertising
(Romana)
In presa scrisa (nationala), anunt de mare publicitate. Utilizatori principali: marci de tigari, autoturisme, detergenti, produse alimentare, bauturi fine s.a. (in acest caz, imaginea este primordiala, fata de text). V. press advertising.
Mesaj publicitar prezentat in presa scrisa (intr-un cotidian, revista comerciala), care ocupa o pagina intreaga, inclusiv marginile obisnuite (da senzatia ca "iese din pagina"). Continut: exclusiv/predominant sub forma de ilustratie (grafica sau foto - realizate artistic), teasing etc, in scopul atragerii atentiei cititorilor.
2. v. in al doilea link |
| Selected response from: Denise Idel Israel Local time: 17:17
| Grading comment Mulţumesc frumos. 4 KudoZ points were awarded for this answer |
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39 mins confidence:  peer agreement (net): +5 pubicitate imagistică
Explanation: Sau "publicitate prin imagini".
-------------------------------------------------- Note added at 40 mins (2008-08-09 05:32:38 GMT) --------------------------------------------------
Publicitate imagistică
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