19:42 Oct 25, 2000 |
English to Russian translations [PRO] Law/Patents | |||||||
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| Selected response from: Dm_Ch (X) Local time: 09:02 | ||||||
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Summary of answers provided | ||||
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na | Банерная/рекламная программа |
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na | система оплаты за число показов |
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na | Программа обмена банерами/банерного обмена |
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Банерная/рекламная программа Explanation: Impressions are essentially the same as banners, i.e. this is a some kind of presentation (or an ad) of the company, service, etc. on somebody else's site. (For more information see the contextual use below.) In your case, read "If you choose pay for impressions program" as "If you choose pay for placing imressions/ads/presentations on a hosted site" Example: Q. What is the difference between an "impressions program" and a "click thru program"? A. In our PENNYWEB system the advertisers huge advantage is that they will not be charged for impressions (that means the banner appears on a hosted site and they have to pay for that even if no one is clicking on it) but for visitors (they only have to pay if someone clicks on the hosted banner and so actually gets to the advertisers site). So the advertiser knows exactly how much he has to pay in advance for a specific amount of visitors. Reference: http://www.pennyweb.com/faq.html |
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система оплаты за число показов Explanation: "Esli vy vyberete sistemu oplaty za chislo pokazov" This term is used in banner advertising when the advertiser pays for the number of times his/her banner was shown to visitors (usually per thousand impressions). See an example below. Program A -$7 per thousand impressions (88X31 pixel size) Get your button placed on our main page until your quota is reached. Another common option is "pay per click" or "click thru program". Q. What is the difference between an "impressions program" and a "click thru program"? A. In our PENNYWEB system the advertisers huge advantage is that they will not be charged for impressions (that means the banner appears on a hosted site and they have to pay for that even if no one is clicking on it) but for visitors (they only have to pay if someone clicks on the hosted banner and so actually gets to the advertisers site). So the advertiser knows exactly how much he has to pay in advance for a specific amount of visitors. Reference: http://weather.usol.com/info/advertise.html Reference: http://www.pennyweb.com/faq.html |
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Программа обмена банерами/банерного обмена Explanation: Just another variant for the above explanation. Cheers, |
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