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|English to Spanish translations [PRO]|
|English term or phrase: churn rate|
|The company now has 5.5 million subscribers and its churn rate has been lower than expected|
¿Podría ser su "nivel de cancelación de suscripción"? Se trata de una empresa del sector de los medios de comunicación
Selected response from:
Local time: 04:33
|Muchas gracias por tu rapidez y precisión. Y gracias también a los demás, que me han confirmado tu elección y se han molestado en buscar referencias para respaldar las opciones.|
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Tasa (s) de cancelación
El término empleado en español es tasa de cancelación.
Diccionario de negocios Inglés/Español y algunas referencias en internet:
Churn rate is determined by calculating the total number of disconnected cable television customers over a given period as a percentage of the average number of cable television customers for the same period.
Customer loyalty is the corporate characteristic for which both companies are famous. Just pull an engine search for "Mac" any day of the week and you become inundated by fan sites. Similarly, EarthLink is famous for having the lowest "churn rate" (disenchanted subscribers who subscribe elsewhere) in the industry at 4% --well below the norm. When customers subscribe to EarthLink, they tend to stay put; the same can be said for Apple. In addition, both companies strive to simplify their respective customers' experience.
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