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CTA

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11:38 Jul 28, 2011

English to Spanish translations [PRO]
Printing & Publishing / folletos

English term or phrase: CTA

Hola colegas, estoy traduciendo un folleto y sus partes:

Tengo por ejemplo:

SIDE 1 / SIDE 2
HEAD
CTA (en el original lo que contiene esta sección se encuentra en la parte inferior del folleto, supongo que describe el lugar, pero no se que sifnifica la sigla) Esta parte contiene lo siguiente: "Report stores illegally selling...."

Acá les dejo el folleto:
http://www.phila.gov/health/pdfs/final2NOSMOKING RACK CARD20...

Mauro Monteverdi KudoZ activity Questions: 237 (4 open) (1 without valid answers) (2 closed without grading) Answers: 3 Argentina
Local time: 15:55

Summary of answers provided

call to action

ClaraVal

center text accordingly

Jenni Lukac

Discussion entries: 1

Answers

6 mins confidence:

center text accordingly

Explanation:
This is pretty much a long shot. I'd ask the client. Perhaps someone else has faced this before and will be able to give you a definite answer.

Jenni Lukac
Local time: 20:55
Works in field
Native speaker of:

English
PRO pts in category: 4

7 mins confidence:

call to action

Explanation:
This is marketing/advertising speak for the part of an ad/poster etc. where you ask the reader/viewer to do something. This fits perfectly with the leaflet as it's the part where they're asking people to report stores selling illegally to minors by calling the phone number or visiting the website.

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Note added at 8 mins (2011-07-28 11:46:54 GMT)
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http://www.squidoo.com/call_to_action
Here's some more info, and some nice examples, like "Call now!"

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Note added at 16 mins (2011-07-28 11:54:19 GMT)
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http://onlinebusiness.about.com/od/onlinebusiness101/g/call-...

This page also includes the note: "Also Known As: CTA"

"The portion of ad copy that prompts customers to take a specific action. Popular calls to action include "click here to buy now," "enter your email to join today," or "use our secure form to order."

ClaraVal
Spain
Native speaker of:

English

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Changes made by editors

Jul 28, 2011 - Changes made by philgoddard:
Language pair	Spanish to English => English to Spanish

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KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

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