Swedish translation: omstörtande ideer /störande koncept
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10:23 Feb 15, 2008
English to Swedish translations [PRO] Bus/Financial - Marketing / Market Research / new product development
English term or phrase:disruptive concepts
Our expertise in new product development
offers a programme of research customised to our clients’ new product development processes. Our expertise has built a framework which offers enough flexibility to provide a customised approach, while still maintaining levels of standardisation through databases, benchmarking and knowledge management.
This involves new product portfolio management through:
• early screening
• prioritisation of the most promising concepts
• identification of disruptive concepts via the Index
• evaluation of product fit versus consumer expectations
• diagnosis and optimisation throughout to improve speed to market
• accurate sales forecasting built for today’s marketing environment
• recommendations made by a team of new product development consultants.