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animation du marché auprès des agences.

English translation: oerseeing contract-related activites with the other branches

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

French term or phrase:	animation du marché auprès des agences.
English translation:	oerseeing contract-related activites with the other branches
Entered by:	Enza Longo

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12:18 Mar 6, 2006

French to English translations [PRO]
Bus/Financial - Business/Commerce (general)

French term or phrase: animation du marché auprès des agences.

La couverture commerciale de XXX comporte deux forces de vente :
Une verticale organisée en marchés, rattachée à la Direction Commerciale. Elle est très réduite et est chargée du référencement auprès des grands comptes et de l’animation du marché auprès des agences.

Enza Longo KudoZ activity Questions: 940 (none open) (11 closed without grading) Answers: 1420 Canada
Local time: 01:46

manage contracts or accounts with the branches

Explanation:
I would think in this context, marché has the meaning of contract or account, not markets... and animation would be the management (leading the relationships, in a sense).

Hope this helps!

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Note added at 1 hr (2006-03-06 14:03:20 GMT)
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Sorry, that should say 'the management of the accounts or contracts'.

Also, the 'verticale organisée en marchés' could mean that the sales department is organised by key accounts (since it is very small, or 'très réduit').

Selected response from:

Sylvia Smith
Local time: 07:46

Grading comment

thanks very much Sylvia! I contacted the customer and this is definitely what is intended
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +1

manage contracts or accounts with the branches

Sylvia Smith

the promotion with the agencies.

mastino

3 +1

market-wide sales campaigns for the branches

Marc Glinert

Help the branches drive sales.

Steve Melling

its role is to.... and to promote the market to agencies.

anna purna

Discussion entries: 3

Answers

22 mins confidence:

the promotion with the agencies.

Explanation:
animation of the market = promotion

mastino
Mauritius
Local time: 09:46
Specializes in field
Native speaker of:

Dutch,

German

43 mins confidence:

its role is to.... and to promote the market to agencies.

Explanation:
Another suggestion

anna purna
Local time: 07:46
Specializes in field
Native speaker of:

English
PRO pts in category: 8

50 mins confidence:

peer agreement (net): +1

market-wide sales campaigns for the branches

Explanation:
I actually find this a bit of a puzzler. Any self-respecting branch network is bound to be of a reasonable size, so I don't see how they could run market-wide promotion campaigns with a team described as very small. Also I find the French a bit odd. D'habitude ce sont les agences (ou autres forces de vente) qu'on anime et pas le marché lui-même

Marc Glinert
Local time: 07:46
Specializes in field
Native speaker of:

English
PRO pts in category: 43

1 hr confidence:

peer agreement (net): +1

manage contracts or accounts with the branches

Sylvia Smith
Local time: 07:46
Specializes in field
Native speaker of:

English
PRO pts in category: 99

Grading comment

thanks very much Sylvia! I contacted the customer and this is definitely what is intended

1 day3 mins confidence:

Help the branches drive sales.

Explanation:
Just my take on it.

Steve Melling
France
Local time: 07:46
Specializes in field
Native speaker of:

English
PRO pts in category: 3

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animation du marché auprès des agences.

English translation: oerseeing contract-related activites with the other branches

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animation du marché auprès des agences.

English translation: oerseeing contract-related activites with the other branches

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KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

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