politique de communication
English translation: communication policy
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| 04:25 Mar 3, 2001 |
| French to English translations [PRO] Bus/Financial - Business/Commerce (general) | ||||
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|  Selected response from: Roseanne Gaspari United States Local time: 11:37 | |||
Grading comment
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| Summary of answers provided | ||||
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| na | marketing strategy |
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| na | communication policy |
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| na | communication policy |
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| na | marketing strategy |
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Answers
13 mins
marketing strategy Explanation: je pense que dans ce domaine, le terme s'impose la communication est pensée en termes de marché!!!! a+ |
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4 hrs
communication policy Explanation: Along the lines of PRoige's answer about operation commerciale, I think it's better to be more general here, since communication can be more than just marketing. If they wanted to say marketing strategy, they would have said strategie marketing. Finally, comunication policy is the translation given in the reference below. Have fun! Le Robert&Collins dur Management Commercial, Financier, Economique et Juridique |
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Grading comment
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4 hrs
communication policy Explanation: Your dilemma is to choose between what the text says and what the writer meant. You are right in that the writer probably had something more specific than "communication policy" in mind, something akin to "marketing strategy," but whatever the writer meant, the writer simply failed to say it and chose a vague expression instead. We don't know the writer's reasons for choosing this expression, but unless you are specifically instructed to edit as you translate, my choice would be to let the vagueness of the source text stand. Fuad |
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5 hrs
marketing strategy Explanation: I agree with golub, "communication" can even cover advertising and in English I don't think "communications" has the same range. Maybe marketing is too narrow a term but communication doesn't seem to translate the meaning fully. |
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