coffret (vs. étui)
English translation: carton (vs gift/presentation box)
| 11:07 Feb 19, 2009 |
| French to English translations [PRO] Tech/Engineering - Manufacturing / alcoholic drinks packaging | |||||||
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|  Selected response from: Bourth (X) Local time: 18:18 | ||||||
Grading comment
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| Summary of answers provided | ||||
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| 4 | presentation box |
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| 3 | casket |
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| 3 | box (vs sleeve) |
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| 3 | presentation box v card gift box |
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| 3 | carton (vs gift/presentation box) |
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| Summary of reference entries provided | |||
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| My idea of an "étui" |
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Answers
5 mins confidence: 
presentation box Explanation: How about calling the coffret "presentation box" and étui "pack". As for caisses, these are the large cardboard boxes containing several units (usually 6 or 12) |
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9 mins confidence:
| coffret casket Explanation: I would use this one for the kind of box that is nice enough to outlast the bottle :-) Another variant - gift box. |
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10 mins confidence:
box (vs sleeve) Explanation: might be a solution |
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2 hrs confidence:
presentation box v card gift box Explanation: Based on the pictures here. Or perhaps "carrier" for "étui" if you're sure they do have a handle of some sort, like the ones shown here. Reference: http://www.wineschoppen.co.uk/acatalog/modern_wine_gift_pack... |
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2 hrs confidence:
carton (vs gift/presentation box) Explanation: Field Group, a subsidiary of Chesapeake Corp. and one of Europe's leading PACKAGING MANUFACTURERS, has been named CARTON PRINTER OF THE YEAR for the fourth consecutive year by PRINTWEEK, a leading United Kingdom trade publication for the packaging industry. [ ... ] Paul Scotter, sales director at Bradford, said the judges were particularly impressed by a LIMITED-EDITION MILK TRAY CARTON for confectioner Cadbury's. The CARTON incorporates blocked holographic foil in rich purple and is finely embossed. He said the judges also praised a newly designed carton for Terry's All Gold chocolates and admired both a COLORFUL BEEFEATER GIN CARTON and a JOHNNY WALKER GOLD LABEL SCOTCH WHISKY CARTON WITH FINELY TEXTURED EMBOSSING. http://www.packagingnetwork.com/article.mvc/UKs-Field-Group-... Given the colours and embossing, these cartons are hardly likely to be the transport cartons with, say, 12 bottles (in individual cartons) apiece. However, "carton" probably restricts it to square/rectangular cardboard boxes, whereas lots of bottles (esp. the high-end ones) are sold - in their basic, non-gift, non-prestige form - in tubular cardboard/tin sleeves which might well come under "coffret". -------------------------------------------------- Note added at 2 hrs (2009-02-19 13:47:33 GMT) -------------------------------------------------- On the other hand, if you agree with me, you could send me a carton of Chivas Regal like this one: This CHIVAS REGAL CARTON is flexo printed on both sides and uses embossing to bring out the detail www.lennox-mckinlay.co.uk/Print_Services.html Packaging plays an important role in underlying the value of a brand, especially at the premium end of the alcoholic drinks sector. PACKS often incorporate a range of special finishes such as foil blocking, embossing and other finishing processes to enhance a brand's impact and quality. Creativity in constructional design or the use of special materials further helps to strengthen brand differentiation. The value of packaging in the sector has continued to rise reflecting the success of recent marketing activity that has lead to higher export related sales. This has seen a greater number of GIFT CARTONS AND TUBES and a clear trend to experiment with different substrates to enhance shelf impact. The business provides a full range of printed products to alcoholic drinks manufacturers, including: • FOLDING CARTONS • COMPOSITE TUBES • RIGID BOXES • self-adhesive and wet-applied labels This included two prestigious Gold Starpacks for special GIFT CARTONS for Johnnie Walker Black Label and José Cuervo Tequila brands. “These SPECIALLY SHAPED CARTONS were produced for an exclusive range of gift products. The PACKS are technically demanding to produce, but reflect the premium quality associated with each of the brands,” said Alastair McIsaac, Business Development Manager at Field Packaging – East Kilbride. “The distinctive JOHNNIE WALKER CARTON is produced on a speciality base-board and foil embossing is incorporated within the face and inside. The Starpack judges also noted that the José Cuervo Tequila PACK was especially appealing due to its curved lid and a range of features which provide a deep, luxurious finish.” http://www.scotchwhisky.net/supply/packaging/field.htm "Pack" seems to be a generic for folding CARTONS, composite TUBES, and rigid BOXES. |
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Reference comments
2 hrs |
| Reference: My idea of an "étui" Reference information: This is my what the word "étui" in conjunction with "bottles" conjures up as an image to me. Now that probably doesn't help you solve your problem... Reference: http://www.diyfavourboxes.co.uk/store/index.php?main_page=in... |
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