à fort enjeu relationnel ou transactionnel
English translation: highly relational and transactional (targets)
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| 23:23 May 16, 2003 |
| French to English translations [PRO] Marketing | |||||
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|  Selected response from: Parrot Spain Local time: 00:32 | ||||
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| 4 +1 | (targets that are) relational and transactional to a high degree |
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| 5 | targets with high response or transaction potential |
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Answers
18 mins confidence: 
peer agreement (net): +1
peer agreement (net): +1(targets that are) relational and transactional to a high degree Explanation: or "highly relational and transactional targets". |
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Grading comment
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42 mins confidence:
targets with high response or transaction potential Explanation: I agree with the proposed translation, but perhaps a simpler way of saying this could be: "The possibility of associating traditional direct marketing techniques with discriminating audiovisual content could allow us to send highly segmented messages to targets with high response or transaction potential." |
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