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signature de marque

English translation: brand signature

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14:35 Feb 26, 2010

French to English translations [PRO]
Tech/Engineering - Media / Multimedia / Audiovisuel

French term or phrase: signature de marque

Services offerts par une societe de production audiovisuelle (pour une station de radio):
"Analyse de la marque, création de l'identité sonore et visuelle, conception et mise en place d'un claim et d'une **signature de marque** performante"
Le concept m'echappe. Je sais que la question a deja ete posee mais dans uin contexte vestimentaire.

Merci pour vos suggestions.

Estelle Demontrond-Box KudoZ activity Questions: 322 (none open) (5 closed without grading) Answers: 753 United Kingdom
Local time: 01:36

English translation:brand signature

Explanation:
It's as simple as that. Google will give you any number of references to the concept, which should help you understand what it is. For example, see http://www.stepping-stones.org/externalDocs/E25.pdf

Selected response from:

Rob Grayson
United Kingdom
Local time: 01:36

Grading comment

Thanks Rob!!!
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +5

brand signature

Rob Grayson

5 +2

Brand Signature

Keisha Shah

Answers

2 mins confidence:

peer agreement (net): +5

brand signature

Rob Grayson
United Kingdom
Local time: 01:36
Works in field
Native speaker of:

English
PRO pts in category: 32

Grading comment

Thanks Rob!!!

Peer comments on this answer (and responses from the answerer)

agree

Anne-Marie Grant

19 mins

-> Thanks, Anne-Marie

agree

Keisha Shah: I beleive it should be in Caps as it is a term and not just a general element. In French, Caps are not much preferred but in English they are definitely used when talking about varioums terminologies. Just an observation. No offence. Thanks!

54 mins

-> Thanks – however, caps should not be used except for proper nouns, which this isn't. (FWIW, French actually uses caps far more liberally than English, though even French doesn't use them here.)

agree

philgoddard: You were first - can't understand why anyone is voting for the second answer. And of course it shouldn't be in caps.

4 hrs

-> Thanks, Phil

agree

gabuss

5 hrs

-> Thanks

agree

Verginia Ophof

5 hrs

-> Thanks

17 mins confidence:

peer agreement (net): +2

Brand Signature

Explanation:
Its the signature-cum-logo specific to a particular brand.

Keisha Shah
Local time: 06:06
Native speaker of:

English

Peer comments on this answer (and responses from the answerer)

neutral

Rob Grayson: Caps would be incorrect in the stated context, so it's best not to put them in your answer. If you agree with an answer, just put your comments in the "Peer comments" section, make sure "agree" is selected and submit.

6 mins

-> The Caps were put for presentation sake...I completely agreed with your answer. Since I am new here, I couldn't find the suitable box to express my concurrence with you. Could you tell me where should one write "I completely agree with your answer"?

agree

Chris Hall: Welcome to the KudoZ forum Keisha. I am a relative new member (since February 2008) and I welcome the addition of fellow new members to the forum.

48 mins

-> Thanks Chris!

agree

Michel F. Morin: Welcome aboard, and yes yes. Agree with Rob and you both !

2 hrs

-> Thanks Michel!

Voters for reclassification
as
PRO / non-PRO

Non-PRO (1): Chris Hall

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signature de marque

English translation: brand signature

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signature de marque

English translation: brand signature

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ProZ.com ideas

KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

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The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.