French: charte graphiqueEnglish translation: graphic identity or graphic theme 
KudoZ The KudoZ network provides a framework for translators ... More  |
|
| GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | | French term or phrase: | charte graphique | | English translation: | graphic identity or graphic theme | | Entered by: | French2English |
| Options:
- Contribute to this entry |
French to English translations [PRO]
Art/Literary - Photography/Imaging (& Graphic Arts) / web design | | French term or phrase: charte graphique | Document is about graphic design for a website. In the following, would you translate 'charte graphique' simply as 'graphic design' or would there be another term here? Is there such a thing as a 'graphic plan' in terms of graphic design?
Potentiellement et pour chaque projet, le studio graphique X procède à l’analyse de données portant sur l’univers de la marque et de ses concurrents. Les tendances ergonomiques et les modes de navigation sont des éléments concourrant à établir la charte graphique du futur site. |
| | | graphic theme | Explanation:
or just theme
--------------------------------------------------
Note added at 13 mins (2005-02-24 13:58:49 GMT)
--------------------------------------------------
aka site styles |
| Selected response from:
 Aisha Maniar
United Kingdom
| Note from asker to answererWell - I went all around the houses on this one. What the client wanted in the end, it turned out, was 'graphic identity' - which I understand to be pretty similar to 'graphic theme'. It was actually open to a very wide interpretation within the context, I decided - depending on one's past experience of such things. Thanks!
1 KudoZ points were awarded for this answer |
|
4 mins confidence:  |
| graphic theme
Explanation:
or just theme
--------------------------------------------------
Note added at 13 mins (2005-02-24 13:58:49 GMT)
--------------------------------------------------
aka site styles
| Aisha Maniar
United Kingdom
Native speaker of:  English
PRO pts in category: 1
|
| Note from asker to answerer| Well - I went all around the houses on this one. What the client wanted in the end, it turned out, was 'graphic identity' - which I understand to be pretty similar to 'graphic theme'. It was actually open to a very wide interpretation within the context, I decided - depending on one's past experience of such things. Thanks! |
| | Login to enter a peer comment (or grade) |
18 mins confidence:  |
19 mins confidence: |
| graphic style, style guide
Explanation:
This usually refers to a style guide, i.e. all the rules governing the style of marketing and PR materials (font, type size, colors, etc), but "graphic style" might work better here.
| | | Login to enter a peer comment (or grade) |
22 mins confidence: |
22 mins confidence: peer agreement (net): +1 |
| (website} design guidelines
Explanation:
I recently did a charte sonore...sound guidelines for a telephone systems...for the engineers...
Web site design guidelines for official SCU Web sites. ... Web Site Design. This guide describes the design standards established for Santa Clara ...
www.scu.edu/webpublishing/design/index.cfm - 23k - Cached - Similar pages
Research-Based Web Design & Usability Guidelines
--------------------------------------------------
Note added at 23 mins (2005-02-24 14:09:18 GMT)
--------------------------------------------------
- graphics
- other programming used (like Java or that mx or lx thing, can\'t remember)
- site architecture
- link structure
etc etc
not just FONT and colors
the whole shebang
--------------------------------------------------
Note added at 24 mins (2005-02-24 14:10:18 GMT)
--------------------------------------------------
also includes Of Course, Site Navigation rules
--------------------------------------------------
Note added at 25 mins (2005-02-24 14:10:58 GMT)
--------------------------------------------------
design guidelines of course would include a style sheet..but a style sheet is more limited in scope...fonts etc
| Jane Lamb-Ruiz
United States
Native speaker of:  English, Portuguese
PRO pts in category: 20
|
|
| | Login to enter a peer comment (or grade) |
54 mins confidence: peer agreement (net): +1 |
| it's "graphics charter"
Explanation:
we went through this with a client - it's the cahier des charges for graphics that defines things like 'no other objects within 3 cm of the brand logo', the tier-system for powerpoint presentations, etc etc.
| |
| | Login to enter a peer comment (or grade) |
Return to KudoZ list
| |
The translation workplace 
