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LES SENIORS

Spanish translation: séniors / adultos mayores

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

French term or phrase:	LES SENIORS
Spanish translation:	séniors / adultos mayores
Entered by:	Béatrice Noriega

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20:08 Dec 2, 2007

French to Spanish translations [PRO]
Advertising / Public Relations / marketing

French term or phrase: LES SENIORS

...Mais **les seniors** ne sont pas les seuls à découvrir
l'achat en ligne.

Béatrice Noriega KudoZ activity Questions: 1149 (none open) (143 closed without grading) Answers: 1266 France
Local time: 03:18

séniors / adultos mayores

Explanation:
En marketing se utiliza bastante "los séniors"

http://www.marketingdirecto.com/noticias/noticia.php?idnotic...
http://www.sendasenior.com/

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Note added at 14 minutos (2007-12-02 20:22:45 GMT)
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(También se utiliza sin tilde)

http://marketingdirecto.com/estudios/seniors.pdf

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Note added at 17 minutos (2007-12-02 20:26:17 GMT)
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Y se encuentra también sin "s" al final... Sea como sea, es tal vez la palabra más adecuada por el contexto (internet, acceso a la red por parte de este segmento de la población).

"Adulto mayor" tiene una connotación un poco menos "jovial y joven" y por tanto es menos marketera.