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kleine Schwester

English translation: smaller version


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16:41 Jan 23, 2012
German to English translations [PRO]
Marketing - Advertising / Public Relations / Trade fairs
German term or phrase: kleine Schwester
Context:

"Mit X Ausstellern aus Y Ländern im vergangenen Jahr kann die Messe als kleine Schwester der QWERT bezeichnet werden. Und sie wächst weiter."

Obviously, a literal translation doesn't really work in English since trade fairs aren't feminine, as "die Messe" is. I really can't imagine "younger sibling" working either, though (let alone "little sister"!). What would it be called in the trade fair business?

* Sentence or paragraph where the term occurs: See above
* Document type: Trade fair paper
* Target audience: Trade fair exhibitors
* Country and dialect (source): German
* Country and dialect (target): British English
David Williams
Local time: 14:10
English translation:smaller version
Explanation:
keeps the 'kleine'
Selected response from:

Usch Pilz
Local time: 14:10
Grading comment
Thanks! This definitely strikes me as most appropriate in the given context, a trade fair neither being a feminine noun or a relative of any kind in English, just like a "subsidiary" isn't a "daughter".
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +4"little sister" or "little brother"
Dorothy Schaps
4 +1Junior versionPenny Hewson
3 +1smaller versionUsch Pilz
4Mini / "Mini me"
Gabriella Bertelmann
3Son of
Lisa Davey
3infant versionM00nshine
3offshoot/branch/descendent
Ramey Rieger
3a smaller QWERT
Brianna Forster
Summary of reference entries provided
brothers/sistersorla

Discussion entries: 7





  

Answers


6 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
smaller version


Explanation:
keeps the 'kleine'

Usch Pilz
Local time: 14:10
Specializes in field
Native speaker of: Native in GermanGerman
PRO pts in category: 4
Grading comment
Thanks! This definitely strikes me as most appropriate in the given context, a trade fair neither being a feminine noun or a relative of any kind in English, just like a "subsidiary" isn't a "daughter".

Peer comments on this answer (and responses from the answerer)
neutral  Max Hellwig: Contentwise allright, though it sounds drier.
5 mins
  -> You are right - it does.
agree  Colin Rowe: A little flatter than the original, but otherwise sounds like a good solution.
1 hr
  -> You are right - thanks!
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8 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Junior version


Explanation:
Just another suggestion

Penny Hewson
Local time: 13:10
Works in field
Native speaker of: Native in EnglishEnglish

Peer comments on this answer (and responses from the answerer)
neutral  Lonnie Legg: Sounds more like "offspring" (inferior offshoot) than a smaller "sibling"...
2 hrs
  -> Or "trade fair lite" (just joking!)
agree  Lothar Beyer
7 days
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53 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
Mini / "Mini me"


Explanation:
suggest as option

Gabriella Bertelmann
Local time: 06:10
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in GermanGerman
PRO pts in category: 12

Peer comments on this answer (and responses from the answerer)
neutral  Colin Rowe: Sounds rather *too* small.
12 mins
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3 hrs   confidence: Answerer confidence 5/5 peer agreement (net): +4
"little sister" or "little brother"


Explanation:
As mentioned in the discussion above - and encouraged by Trudy to post an answer ;) - I feel that there is nothing wrong with translating the German literally in this context. Quotation marks should be left in though.



Dorothy Schaps
Germany
Local time: 14:10
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 3

Peer comments on this answer (and responses from the answerer)
agree  orla
5 hrs
  -> Cheers, Orla!
agree  Trudy Peters
6 hrs
  -> Thanks, Trudy!
agree  Nicola Wood: Seems fine to me.
10 hrs
  -> Thank you, Nicola!
agree  British Diana: If it is a "masculine" trade fair (machinery) baby brother, if "feminine" (fashion) little sister
18 hrs
  -> Great idea, Diana! =)
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14 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
offshoot/branch/descendent


Explanation:
perhaps

Ramey Rieger
Local time: 14:10
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 9

Peer comments on this answer (and responses from the answerer)
neutral  Colin Rowe: Much as I like "offshoot" (I nearly suggested it myself!), it does explicitly state a direct connection between the two fairs. While this may be the case, we do not actually know. If David is privy to such information, then "yes", good solution.
4 hrs
  -> Hi Colin, there must be SOME connection, but the family tree (perhaps it's a bastard child?) is not forthcoming. David would never choose my answer anyway, seems to be a matter of principle. But I'm addicted to playing Kudoz whenever I can! Be well.
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14 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
kleine Schwester der QWERT
a smaller QWERT


Explanation:
Something along the lines of "one could think of the trade fair as a smaller QWERT" would imply that they are only very similar, not related, and in my opinion would be a more colorful direct comparison than "a smaller version of QWERT" suggested above.

Brianna Forster
Japan
Local time: 21:10
Native speaker of: Native in EnglishEnglish
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21 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
infant version


Explanation:
As in use here:

The infant version of Google's Android mobile OS, 2.2 Froyo, is just rolling out to a single device (the Google Nexus One) now.

http://www.fastcompany.com/tag/nexus-one

M00nshine
Local time: 14:10
Native speaker of: Native in EnglishEnglish
PRO pts in category: 4
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21 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
Son of


Explanation:
Obviously, there is a change in gender here - but "son of" is sometimes used to refer to something that has emanated from something else.
Also used in a jokey way, so you may need to phrase your sentence carefully if you decide to use it. As you have the name of the original fair, I think it should work: "son of QWERT"

Lisa Davey
United Kingdom
Local time: 13:10
Specializes in field
Native speaker of: English
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Reference comments


8 hrs peer agreement (net): +1
Reference: brothers/sisters

Reference information:
I was about to immediately agree with Dorothy, to me little brother/sister sounds fine but after a bit of research I began to doubt myself as a lot of the hits I found were from European/non-english speaking sites! More references to products - the little sister/brother of a computer model etc.
But I did find some examples within the context of trade fairs so even if not hugely common I think the expression is perfectly understandable and means something different to "smaller version" which is too neutral imo - stating the obvious, using sister/brother implies more of a connection.

--Health Ingredients Europe & Natural Ingredients will be held in the absence of Food Ingredients Europe, its big sister and the larger of the trade shows held every two years. (Messe Frankfurt)

--Motek France, the little brother of the major international trade fair Motek which takes place in Germany, was created in May 2003...

--Smart Badge Holder wins an award at Cartes in Asia
Posted on 29th Mar 2011 by Ken Abbott
Cartes in Asia is the little brother (or sister, if you prefer) of the Cartes show in Paris, historically the most important smart card trade show....

--The Denver show in Colorado USA is held every year in September. It is regarded by many as the ‘little brother’ of the Tucson gem and mineral show.

--“Are you looking for Plus?” Trade Show Adventures with Sarah!
Twice a year I get the pleasure of representing Sealed With a Kiss Designs at the WWIN trade show in Las Vegas. You are probably all familiar with the MAGIC show…Well, WWIN is the “little sister” to MAGIC. It’s smaller, filled with boutique buyers and perfect for us!

--“The activity on the trade show floor was double what we saw [last year]. .... in Rome at the Euro Attraction Show ( The little sister of the IAAPA !

--This past weekend, the American Craft Council—one of the country's oldest organizations championing handicrafts—celebrated its 70th birthday at its annual show at Fort Mason in San Francisco. Just over one month ago, I was roaming through the floors of the Festival Pavilion for the Renegade Craft Fair, which I can only describe as the rebellious, punky, and often cheeky little sister of the Craft Council show.

orla
Germany
Works in field
Native speaker of: Native in EnglishEnglish

Peer comments on this reference comment (and responses from the reference poster)
agree  Dorothy Schaps: Thanks for backing me up Orla! =)
6 hrs
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