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Zusatzkäufer

English translation: 2nd car buyer

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15:28 Jun 22, 2005
German to English translations [PRO]
Marketing - Automotive / Cars & Trucks
German term or phrase: Zusatzkäufer
Eine Zielgruppe z.B. in der Auto-Branche, die einen Wagen nicht als Ersatzfahrzeug, sondern als Zusatzkauf erwerben.

Target group in automotive marketing who buy a car as an addition to an existing (household) fleet.

ANyone know if there is a proper term for this?
secallen
Local time: 20:15
English translation:2nd car buyer
Explanation:
or possibly interested in buying a "runaround" car
Selected response from:

Michael Bailey
Austria
Local time: 21:15
Grading comment
Thanks. Ordinarily, yes, that would be an idiomatic term, however, the issue here is that it has to cover all posibilities greater than one, i.e., 2nd, 3rd, 4th, 5th car and so on.

The best I have so far is "additional car buyer" or "multiple car buyer". Not sure how natural those are thought...
2 KudoZ points were awarded for this answer

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Summary of answers provided
22nd car buyerMichael Bailey


Discussion entries: 3





  

Answers


1 min   confidence: Answerer confidence 2/5Answerer confidence 2/5
Zusatzkäufer
2nd car buyer


Explanation:
or possibly interested in buying a "runaround" car

Michael Bailey
Austria
Local time: 21:15
Native speaker of: Native in EnglishEnglish
PRO pts in category: 6
Grading comment
Thanks. Ordinarily, yes, that would be an idiomatic term, however, the issue here is that it has to cover all posibilities greater than one, i.e., 2nd, 3rd, 4th, 5th car and so on.

The best I have so far is "additional car buyer" or "multiple car buyer". Not sure how natural those are thought...
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