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nach Innen

English translation: internal marketing

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

German term or phrase:	nach Innen
English translation:	internal marketing
Entered by:	M00nshine

Options:
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- Include in personal glossary

12:56 Sep 4, 2009

German to English translations [PRO]
Marketing - Business/Commerce (general)

German term or phrase: nach Innen

Firma XY nach Innen

As part of a table of contents.
I think this refers to corporate behaviour
Als Marketing nach innen werden innerhalb der Betriebswirtschaftslehre diejenigen Maßnahmen der Unternehmenskultur (int.: Corporate Behaviour) zur Kommunikation der Unternehmensidentität verstanden, die das Benehmen der Mitarbeiter und Führungskräfte untereinander und gegenüber neuen Mitarbeitern betreffen.

M00nshine KudoZ activity Questions: 78 (none open) (1 without valid answers) (12 closed without grading) Answers: 80
Local time: 16:31

internal marketing

Explanation:
I suggest you use the terms 'internal marketing'.

For example, either "Company XY: internal marketing" or "Company XY's internal marketing"

Selected response from:

Jeux de Mots
Germany
Local time: 16:31

Grading comment

Thank you for your help Jeux de Mots. I feel after Henry (who unfortunately only discussed the answer and so I couldn't award points to) that this is the most complete answer.
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +3

internal

ljsuciu

corporate business etiquette promotion

Robin Salmon

internal marketing

Jeux de Mots

inward

Goldcoaster

Discussion entries: 3

Answers

5 mins confidence:

peer agreement (net): +3

internal

Explanation:

Internal Marketing

http://en.wikipedia.org/wiki/Internal_marketing

ljsuciu
Local time: 17:31
Works in field
Native speaker of:

Romanian,

German

Notes to answerer

Asker: I don't think that to say Company XY internal sounds correct. I would like the correct business expression. I was thinking of Inside XY or XY from Within but do not know if that conveys the same message.

Asker: Thank you for your help.

43 mins confidence:

internal marketing

Explanation:
I suggest you use the terms 'internal marketing'.

For example, either "Company XY: internal marketing" or "Company XY's internal marketing"

Jeux de Mots
Germany
Local time: 16:31
Specializes in field
Native speaker of:

English
PRO pts in category: 12

Grading comment

Thank you for your help Jeux de Mots. I feel after Henry (who unfortunately only discussed the answer and so I couldn't award points to) that this is the most complete answer.

1 hr confidence:

inward

Explanation:
I would use the term "inward marketing" to emphasize that the marketing effort is directed inward (toward the internal structure) instead of outward (to the public)

Goldcoaster
Switzerland
Local time: 16:31
Works in field
Native speaker of:

English,

German
PRO pts in category: 19

Notes to answerer

Asker: Thank you Goldcoaster

1 hr confidence:

corporate business etiquette promotion

Explanation:
...as a translation of "Marketing nach innen". I think it is about promoting (not "marketing") the principle of sound corporate business etiquette in business study courses.

--------------------------------------------------
Note added at 1 hr (2009-09-04 14:36:11 GMT)
--------------------------------------------------

Having spent about thirty minutes on this, I don't think I have got it right yet! "In-house business etiquette promotion" is my final answer. "Lock it in?" - "Yes, lock it in!"

Robin Salmon
Australia
Local time: 01:31
Specializes in field
Native speaker of:

English
PRO pts in category: 4

Notes to answerer

Asker: Thank you for your efforts Robin

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nach Innen

English translation: internal marketing

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nach Innen

English translation: internal marketing

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Answers

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ProZ.com ideas

KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

KudoZ™ translation help
The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.