08:20 Jan 23 

Master of Business and Engineering.

01:58 Jan 23 

my own father was instrumental in reviving, possibly creating, the "Wirtschaftsingenieurstudium" in the BRD after WW II. I guess the translation world is locked into "engineering", but taking the example from MIT, "technology and economic management" might be words to describe the academic goals of such programs, as Germans then distinguished "VWL" from "BWL". They comprised specialized programs ranging from heavy construction or architecture to paper processing technology, commercial packaging etc., and, yes, printing technology.