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Marketing - Textiles / Clothing / Fashion | | German term or phrase: Pressfarbe | Auch [Marke] hat viel Arbeit investiert, um den genau richtigen Vintagecharakter zu erzielen. „Wir haben viel experimentiert, gewaschen und wieder gewaschen. ... Es muss das richtige Grün sein, das richtige Rosa. Wir haben besondere Effekte mit Überfärbung ausprobiert und mit ***Pressfarbe*** gearbeitet. Es sind aufwändige Prozesse für einen kontrastigen Look; alles muss ein bisschen leben.“
From an article about the future of menswear. I assume Pressfarbe is some kind of dye, but any help would be much appreciated! |
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