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stiller Launch

Italian translation: lancio in sordina

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

German term or phrase:	stiller Launch
Italian translation:	lancio in sordina
Entered by:	Giovanna N.

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16:49 Sep 28, 2010

German to Italian translations [PRO]
Marketing - Advertising / Public Relations

German term or phrase: stiller Launch

Wie damals angekündigt, erfolgte die Inbetriebnahme als "stiller Launch".

Contesto: si preannuncia l'imminente avvio di una campagna pubblicitaria per il lancio un portale già attivo (fase di sperimentazione) da alcuni mesi ("stiller Launch).

Giovanna N. KudoZ activity Questions: 3365 (7 open) (126 closed without grading) Answers: 2251
Local time: 22:21

lancio in sordina

Explanation:
Si dice così dato che il portale è già esistente ma non è stato pubblicizzato.

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Note added at 1 day4 hrs (2010-09-29 21:12:21 GMT)
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Per non essere ridondante scrivo qui una volta sola per tutti: grazie a tutti voi che mi appoggiate questa risposta :-)