Hi Sarah :-) 10:52 Jan 22, 2011
complicated! and not very clear like a lot of interviews, but after a quick look at the site, my impression is that the company, not the designers, decided to eliminate the possibility of the customer modifying the shape of the Agave lamp/s in case they produced a hideous mess and demanded their money back - so they were assigned product codes defining a fixed form because of that kind of commercial consideration. However, the designers are very into modularity and user-modifiable systems, eg. the Honeycomb, and that focus is what the "lo stesso" refers to.
HTH ciao ! |