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testate

English translation: (print) media

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

Italian term or phrase:	testate
English translation:	(print) media
Entered by:	xlationhouse

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16:23 Jun 9, 2009

Italian to English translations [PRO]
Art/Literary - Journalism

Italian term or phrase: testate

From a retail handbook of a shoe and accessories designer:

Gli uffici stampa collaborano con le principali testate per garantire la miglior presenza editoriale...

Should I read this just as "newspapers"?

Thanks.

xlationhouse KudoZ activity Questions: 206 (none open) (12 closed without grading) Answers: 147
Local time: 20:00

print media

Explanation:
...

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Note added at 33 mins (2009-06-09 16:56:33 GMT)
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You may want to check,
www.answers.com/topic/advertising-media-print
www.frontlist.com/fl/sales/sales-print
heapro.oxfordjournals.org/cgi/content/abstract/7/3/155
www.europhd.net/8thICSR-Powerpoint/8thICSR-66_Lauri290806.p...

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Note added at 1 day21 hrs (2009-06-11 14:13:38 GMT)
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Here's another reference for you from The Telegraph<i/>
'Britain's newspapers and magazines are under "lethal threat" as advertising is likely to drop by as much as 14pc this year, ...'
(http://www.telegraph.co.uk/finance/newsbysector/mediatechnol...

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Note added at 1 day21 hrs (2009-06-11 14:14:57 GMT)
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Oh, and here's the full link to the OxJournals website,

http://heapro.oxfordjournals.org/cgi/content/abstract/7/3/15...

Cheers,
B

Selected response from:

Barbara Carrara
Italy
Local time: 20:00

Grading comment

Thanks to all who answered. I think "media" or "print media" covers this well.
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +6

publications

Juliet Halewood

4 +3

print media

Barbara Carrara

4 +2

magazines

Tom in London

periodicals

Michael Korovkin

newspapers

Giuseppe Bellone

Discussion entries: 1

Answers

0 min confidence:

peer agreement (net): +2

magazines

Explanation:
.

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Note added at 1 min (2009-06-09 16:25:00 GMT)
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or maybe "newspapers and magazines"

Tom in London
United Kingdom
Local time: 19:00
Native speaker of:

English
PRO pts in category: 48

1 min confidence:

peer agreement (net): +6

publications

Explanation:
how about this to cover everything?

Juliet Halewood
Local time: 20:00
Native speaker of:

English

15 mins confidence:

newspapers

Explanation:
In Italian we mean mainly newspapers, even when the same publisher may publish magazines, ovbiously.

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Note added at 18 min (2009-06-09 16:41:49 GMT)
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Le testate giornalistiche, come spesso vengono definite, sono in fondo gli editori dei giornali, e poi possono anche pubblicare riviste , "magazines", ma prima sono giornali in senso lato quindi "nespapers" credo renda ampiamente, per non usare due parole. Parere personale.:)

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Note added at 19 min (2009-06-09 16:42:55 GMT)
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... newspapers... sorry

Giuseppe Bellone
Italy
Local time: 20:00
Native speaker of:

Italian

6 hrs confidence:

periodicals

Explanation:
A me risulta che testate sono: le quotidiani, le settimanali, le mensili, per non parlare dei "quarterlies" etc. Dunque, solo "newspapers" non funziona. D'altronde, "publications" is too vague, because books are also publications.

Michael Korovkin
Local time: 20:00
Specializes in field
Native speaker of:

English,

Russian
PRO pts in category: 8

22 mins confidence:

peer agreement (net): +3

print media

Barbara Carrara
Italy
Local time: 20:00
Specializes in field
Native speaker of:

Italian
PRO pts in category: 8

Grading comment

Thanks to all who answered. I think "media" or "print media" covers this well.

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English translation: (print) media

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