battente di copertina - fold-out cover/gatefold/cover flap ( translation glossary) Trade Show Sponsorship Opportunities,Printing & Publishing,Marketing

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

Italian term or phrase:	battente di copertina
English translation:	fold-out cover/gatefold/cover flap
Entered by:	Nicole Johnson

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12:33pm Nov 20, 2007

Italian to English translations [PRO]
Marketing - Printing & Publishing / Trade Show Sponsorship Opportunities

Italian term or phrase: battente di copertina

Sponsorizzazione della 2a, 3a, 4a di copertina del catalogo espositori XXX che, stampato in 20.000 copie, viene distribuito gratuitamente in fiera a tutti gli espositori e visitatori.
Formato Pagine: 20 x 20 cm
Formato Digitale del File: solo ed esclusivamente PDF
Risoluzione delle immagini incluse nel PDF: 300 dpi
Font: incluse nel PDF
Abbondanza Pagina: almeno 3 mm su tutti e quattro i lati
Entro il GG/MM/YYYY
Produzione a carico di XXX.
□ 3a di copertina (***battente 4a di copertina***)

Nicole Johnson

KudoZ activity
Questions: 578 (all closed)
Answers: 264

Italy

fold-out cover

Explanation:
see link

Selected response from:

Vittorio Ferretti
Germany

Note from asker to answerer

Thanks to all of you for your answers. I'm going with Vittorio's suggestion because it seems to be the one that will be most easily understood by the general public.
4 KudoZ points were awarded for this answer

Summary of answers provided

fold-out cover

Vittorio Ferretti

(cover) gatefold

Stefania Merola

cover flap

Alessandra Renna

Answers

32 mins confidence:

cover flap

Explanation:
http://www.expofairs.com/prisma/moduli/pubblicita_eng.pdf
http://www.expofairs.com/prisma/moduli/pubblicita_ita.pdf

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Note added at 33 min (2007-11-20 13:06:51 GMT)
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http://maaarts.com/kindsofcloseddairy.htm

Alessandra Renna
Italy
Native speaker of:

Italian
PRO pts in category: 12

1 hr confidence:

fold-out cover

Explanation:
see link

Reference: http://www.soiel.it/PDF/testate/2007/ICT_PROFESSIONAL_2007.p...

Vittorio Ferretti
Germany
Works in field
Native speaker of:

German
PRO pts in category: 4

Note from asker to answerer

Thanks to all of you for your answers. I'm going with Vittorio's suggestion because it seems to be the one that will be most easily understood by the general public.

9 hrs confidence:

(cover) gatefold

Explanation:
Battente 4a di copertina should be 'back cover gatefold'.

If you click on the link below and scroll down the page you can see a visual of a 'battente 4a di copertina' http://www.agepe.it/informatica/info_inserti.htm

Some references:

Gatefold ads and highlights are often used as extensions of the covers of publications, folded either outside to overlap the cover or inside to unfold when the cover is opened http://en.wikipedia.org/wiki/Gatefold

- **Back Cover Gatefold** $12,000 www.natpe.org/conference/marketingopportunities/PDF/N08_Pri...

- Inside back cover. £5860. Inside front cover **gatefold**. £15000 www.timeout.com/about/rateCards/mag_ad_rates_march2006.pdf

- www.taipeitradeshows.com.tw/UserFiles/File/Computex/P38-42....
- http://www.publishersweekly.info/cover.html

I hope this helps.

Stefania Merola
United Kingdom
Specializes in field
Native speaker of:

Italian
PRO pts in category: 12

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Italian: battente di copertina

English translation: fold-out cover/gatefold/cover flap