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peso da marca

English translation: brand power

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

Portuguese term or phrase:	peso da marca
English translation:	brand power
Entered by:	Mary Palmer

Options:
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12:12 Sep 15, 2010

Portuguese to English translations [PRO]
Agriculture

Portuguese term or phrase: peso da marca

Bom dia! Gostaria de saber se seria uma boa idéia traduzir essas palavras literalmente "brand weight"? O que acham?

Contexto (sobre marca de um produto agrícola):

Esse peso da marca agradou muito o senhor XXX

Mary Palmer KudoZ activity Questions: 612 (3 open) (23 closed without grading) Answers: 1258 United States
Local time: 21:40

brand power, power of the brand

Explanation:
What is the real power of the brand - Michael Page International
- [ Traduzir esta página ]
The brand power can distort this if it is not managed appropriately in the ... That is why the brand power has to have an effect and influence within the ...
www.michaelpage.ae/.../what-is-the-real-power-of-the-brand.... - Em cache - Similares

Selected response from:

Salvador Scofano and Gry Midttun
Norway
Local time: 02:40

Grading comment

Thanks everyone! ;)
4 KudoZ points were awarded for this answer

Summary of answers provided

4 +2

brand power, power of the brand

Salvador Scofano and Gry Midttun

Trademark weight

Marlene Curtis

the weight of the brand

silvia367325

brand force

ghostwriter-BR

Answers

12 mins confidence:

peer agreement (net): +2

brand power, power of the brand

Salvador Scofano and Gry Midttun
Norway
Local time: 02:40
Works in field
Native speaker of:

Norwegian,

Portuguese
PRO pts in category: 16

Grading comment

Thanks everyone! ;)

13 mins confidence:

brand force

Explanation:
Sugestão:

http://www.brand-force.com/

ghostwriter-BR
Local time: 21:40
Specializes in field
Native speaker of:

Portuguese
PRO pts in category: 16

6 mins confidence:

Trademark weight

Explanation:
Trademark Weight
Trademark weight influences trademark determinations. When a a feature or attribute of a trademark has trademark weight, it is significant or consequential ...
www.noreklaw.com/trademark_weight.htm

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Note added at 14 mins (2010-09-15 12:27:39 GMT)
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Trademark Weight

what it is, what it does

Trademark weight influences trademark determinations. When a a feature or attribute of a trademark has trademark weight, it is significant or consequential in the determination of issues such as:

Likelihood of confusion with another trademark,

Whether a trademark is descriptive

Whether a trademark is generic

Whether a trademark is geographic

http://www.noreklaw.com/trademark_weight.htm

Marlene Curtis
United States
Local time: 20:40
Native speaker of:

Portuguese
PRO pts in category: 126

2 hrs confidence:

the weight of the brand

Explanation:
28 Apr 2010... which will also draw in new buyers without the weight of the brand around them. It is then up to that agent to establish and build on a ...
p1fran.com/2010/02/the-brand-illusion-2/ - Em cache
The new strategic brand management: creating and sustaining brand ... - Resultado da pesquisa de livros do Google
Jean-Noël Kapferer, Jean-Noël Kapferer - 2008 - Business & Economics - 560 páginas
The weight of the industrial brand An enduring suspicion regarding the real weight of the brand in industry decisions relates to the questioning methods ...
books.google.com/books?isbn=0749450851...
Acta Psychologica Sinica, Vol. 36 No. 3 , Pages 359 -364 - [ Traduzir esta página ]
de J Xuan - 2004 - Citado por 1 - Artigos relacionados
In order to explore the weight of the brand image factors, and as the factor contribution ratio method is not veracious, holistic quartation method was used ...
www.fed.cuhk.edu.hk/en/aps/200400360003/0359.htm - Em cache

silvia367325
Local time: 21:40
Native speaker of:

Portuguese
PRO pts in category: 12

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English translation: brand power

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English translation: brand power

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