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передовые технологии

English translation: cutting-edge technology

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

Russian term or phrase:	передовые технологии
English translation:	cutting-edge technology
Entered by:	dosik

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00:31 Nov 29, 2007

Russian to English translations [PRO]
Bus/Financial - Advertising / Public Relations

Russian term or phrase: передовые технологии

Мы используем в своей работе передовые технологии.

high/advanced/up-to-date technologies?
seems simple but I'm stuck)

dosik KudoZ activity Questions: 25 (none open) Answers: 0
Local time: 19:08

cutting-edge technology

Explanation:
we use cutting-edge technology... и т.п.

Selected response from:

Mikhail Kropotov
Russian Federation
Local time: 19:08

Grading comment

Thank you, Mikhail and everyone!

4 KudoZ points were awarded for this answer

Summary of answers provided

4 +8

cutting-edge technology

Mikhail Kropotov

4 +4

advanced technologies

George Koundelev

5 +2

state-of-the-art technologies

Vladimir Dubisskiy

Answers

4 mins confidence:

peer agreement (net): +8

cutting-edge technology

Explanation:
we use cutting-edge technology... и т.п.

Mikhail Kropotov
Russian Federation
Local time: 19:08
Specializes in field
Native speaker of:

Russian
PRO pts in category: 32

Grading comment

Thank you, Mikhail and everyone!

Peer comments on this answer (and responses from the answerer)

agree

GaryG: or "state of the art"

18 mins

-> Yup :)

agree

Fyodor Sviridenko

2 hrs

-> Спасибо!

agree

Mark Berelekhis

4 hrs

-> Thanks, Mark

disagree

Adieu: cutting-edge technologIES!

4 hrs

-> No, not necessarily. Also, please support your disagrees with some kind of argumentation.

agree

James McVay: I've normally use "advanced" -- but hey, this is advertising, right? "Cutting-edge" sounds more advanced than "advanced."

4 hrs

-> I'm perfectly fine with "advanced" but I totally agree with you - sometimes it's just not advanced enough!

agree

Valery Kaminski

4 hrs

-> Спасибо, Валерий

agree

Olga Arakelyan

5 hrs

-> Thank you Olga

agree

esperantisto: or “bleeding-edge technology” :-)))

6 hrs

-> Oh, the possibilities...

agree

Jack Doughty

7 hrs

-> Thank you Jack

neutral

George Koundelev: Почему-то не могу войти в наш диалог. В рекламном тексте есть "забойные" фразы, которые должны запоминаться, и их окружение, на фоне которого они и выглядят ярко. Эта фраза - "серенькая, проходная". Ваш вариант слишком красив для нее...

8 hrs

-> Увижу окружение - может быть, соглашусь. Сама по себе фраза невзрачная, однако в маркетинге это непростительно.

agree

katerina turevich

12 hrs

-> Спасибо

6 hrs confidence:

peer agreement (net): +2

state-of-the-art technologies

Explanation:
для рекламы - отлично звучит.

Но мой вариантдаже в Википедии проходит (см. ниже):

"This machine is an example of state-of-the-art technology", ... "The state of the art in this field is mostly related to the X technology". ...
en.wikipedia.org/wiki/State-of-the-art - 21k - Cached - Similar pages

CA Launches State-of-the-Art Technology Center in Hyderabad, India ...CA President and CEO John Swainson Cuts Ribbon at US$30 Million ITC Campus.
ca.com/us/press/release.aspx?cid=158118 - 32k - Cached - Similar pages

CA Launches USD 30 Million State-Of-The-Art Technology Center in ...CA President and CEO John Swainson Cuts Ribbon at US$30 Million ITC Campus in Hyderabad, India.
ca.com/ae/en/press/release.aspx?cid=158859 - 21k - Cached - Similar pages
[ More results from ca.com ]

State-of-the-art technology - University of North Texas Dallas CampusUniversity of North Texas Dallas Campus is an extension of the University of North Texas, the leading university of the Dallas - Fort Worth region.
www.unt.edu/unt-dallas/viewbook/undergrad/technology.htm - 9k - Cached - Similar pages

State-of-the-Art TechnologiesSTATE-OF-THE-ART TECHNOLOGIES. Brachytherapy Placement of radiation seeds, needles or catheters near or inside a tumor/cancer. ...
www.md4cancercare.com/State-of-the-Art Technologies.html

--------------------------------------------------
Note added at 6 hrs (2007-11-29 06:36:31 GMT)
--------------------------------------------------

хотя и оба предложенные ранее варианта вполне подходят - чисто дело вкуса :-))

Vladimir Dubisskiy
Local time: 10:08
Specializes in field
Native speaker of:

Russian,

Ukrainian
PRO pts in category: 4

1 hr confidence:

peer agreement (net): +4

advanced technologies

Explanation:
все-таки, "передовые" - это не "на грани открытия", а новые на текущий момент...

Intel Platforms - Intel technologies deliver new capabilities to users. ... are referred to by Intel as the "*T's", or "star T's" (advanced technologies) ...
www.intel.com/platforms/technologies

--------------------------------------------------
Note added at 6 hrs (2007-11-29 06:39:26 GMT)
--------------------------------------------------

Я хотел бы уточнить, что использованный как пример вариант "на грани открытия" обозначает верхнюю планку передовых технологий, а не перевод варианта Михаила. Мне показалось, что его вариант "ярче", чем требуется.
Поэтому я предложил банальное advanced technologies как эквивалент банальному же "передовые технологии".
Надо ли приукрашивать текст ? - Иногда надо, иногда - нет... Решать тому, у кого весь текст, ИМХО

--------------------------------------------------
Note added at 6 hrs (2007-11-29 06:47:02 GMT)
--------------------------------------------------

В рекламном тексте есть "забойные" фразы, которые должны запоминаться, и их окружение, на фоне которого они и выглядят ярко. А эта фраза - явно не слоган...

George Koundelev
Local time: 19:08
Native speaker of:

Russian
PRO pts in category: 4

Peer comments on this answer (and responses from the answerer)

neutral

Mikhail Kropotov: ОК. И тем не менее, посмотрите на это предложение. "Мы используем в своей работе передовые технологии". Это как сказать "Мы ведем бухгалтерию и имеем свой веб-сайт". Т.е. это совершенно безвкусное, бесполезное высказывание. Ему нужен какой-то смак!

2 hrs

-> Если вы восприняли мою аргументацию как перевод своего варианта - мне вас жаль... И учитесь держать себя в руках. Удачи!

agree

Yelena Pestereva

3 hrs

-> Спасибо!

agree

Kirill Semenov: или innovative

4 hrs

-> Спасибо! Я там добавил объяснений...

agree

Tatyana Kovalenko

7 hrs

-> Спасибо!

agree

Gennady Lapardin: удар вопросов потом принимают люди, которые эту рекламу не писали. Лучше выделиться в чем-нибудь другом (например, работу назвать operation, break-through into the future, etc., so please ...), но не в технологии. ИМХО w/ Kirill

7 hrs

-> Спасибо!

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передовые технологии

English translation: cutting-edge technology

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передовые технологии

English translation: cutting-edge technology

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KudoZ™ translation helpThe KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

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