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publicidad en buzones

English translation: fliers placed in mailboxes

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

Spanish term or phrase:	publicidad en buzones
English translation:	fliers placed in mailboxes
Entered by:	Coral Getino

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01:32 May 13, 2005

Spanish to English translations [PRO]
Marketing - Tourism & Travel

Spanish term or phrase: publicidad en buzones

Listed as one of the best ways in Spain of obtaining information about a vacation destination, along with advertising on TV, travel agencies, etc.
Does this mean advertising by mail or circulars crammed into mailboxes, or what?

Daniel Burns KudoZ activity Questions: 282 (none open) (1 without valid answers) (8 closed without grading) Answers: 469
Local time: 14:04

fliers placed in mailboxes

Explanation:
En España es muy tipico el contratar a jovenes para que repartan "octavillas" o para que metan publicidad en los buzones... En las ciudades, los edificios de apartamentos tienen "portero automatico", o sea un timbre que suena desde la calle en los respectivos apartamentos, y los "carteros de publicidad", llaman a todos los timbres hasta que alguien abre la puerta... A veces cuando preguntan "¿quien es?", dicen "cartero comercial" o "publicidad"... Muchas veces ni siquiera se les abre!!!

No se puede considerar correo, porque en realidad no pagan "sellos" o "estampillas"... es un tipo de publicidad escrita directa que se deposita en los buzones...

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Note added at 28 mins (2005-05-13 02:00:35 GMT)
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Resulta que existe un termino que describe esto en español: Buzoneo!!!

***Buzoneo:*** empresas de reparto de publicidad a domicilio, en los ... - [ Translate this page ]
Directorio de enlaces gratis en Internet sobre ocio y cultura, turismo y viajes, deportes, formación y empleo, software gratis, motor, utilidades gratis, ...
www.publisurf.com/directorio/ negocios_dinero/publicidad_marketing/buzoneo/ - 39k - Cached - Similar pages

] PPuubblliicciiddaadd DDiirreeccttaa eenn llooss BBuuzzoonneess
File Format: PDF/Adobe Acrobat - View as HTML
... La ***publicidad comercial directa en los buzones*** es una actividad que ... ambientales al desarrollo del sector de la publicidad directa en los buzones. ...
www.ecodes.org/pages/documentos/descarga.asp?Id_Doc=69 - Similar pages

Selected response from:

Coral Getino
Local time: 15:04

Grading comment

4 KudoZ points were awarded for this answer

Summary of answers provided

5 +8

fliers placed in mailboxes

Coral Getino

4 +3

advertising via mailings

Michael Powers (PhD)

4 +1

door-to-door leafleting

Joyce McFarlane

mailbox stuffing

xxxtazdog

Advertising mail

starlight

Answers

2 mins confidence:

peer agreement (net): +3

advertising via mailings

Explanation:
I believe this is it.

Mike :)

--------------------------------------------------
Note added at 3 mins (2005-05-13 01:35:57 GMT)
--------------------------------------------------

Looking at the Oxford Business Spanish Dictionary, \"buzón\" includes all types of mailing: in American English, \"mailboxes, voice mail, mailing lists\"

Michael Powers (PhD)
United States
Local time: 15:04
Native speaker of:

English
PRO pts in category: 115

15 mins confidence:

peer agreement (net): +8

fliers placed in mailboxes

Coral Getino
Local time: 15:04
Specializes in field
Native speaker of:

Spanish
PRO pts in category: 40

Peer comments on this answer (and responses from the answerer)

agree

Gabriela Mejías: Es lo que en Argentina llamamos volantes, jóvenes que van puerta a puerta repartiendo volantes publicitarios. No es tan sofisticado como en España, pero hechan en el buzón de la casa un "papelito" impreso con propaganda... de supermercado, de negocios,etc

49 mins

-> Gracias Gabriela!

agree

Marijke Singer: I believe postage is not paid either: "hand-delivered promotional flyer drops" could be another option.

50 mins

-> Gracias Marijke, suena bien!

agree

María Eugenia Wachtendorff: ¡Hola, Coral! No estoy 100% segura, pero me suena "blanket mailbox dropping". No encontré hits en Google, por eso no lo sugiero. ¿Has oído la expresión, o habré soñado? ;)

2 hrs

-> No había lo había oido... Muchas gracias!

agree

xxxtazdog: absolutely right, this is what it means. No mail or stamps involved. I find several of these advertisements stuffed in my mailbox every day (in Madrid). And buzoneo is indeed the word that's used here.

2 hrs

-> Gracias, Cindy!

agree

Maria Elisa Manfrino: si, ese es el procedimiento

5 hrs

-> Gracias, Elisa!

agree

cello: Right! No postage, hand delivered and bungs up your mailbox 8-)

6 hrs

-> Gracias!

agree

bigedsenior: Not to be tried in the US, the PO will fine the company.

13 hrs

-> I did not know that!!!

agree

Roberto Hall

20 hrs

-> Gracia!

3 hrs confidence:

mailbox stuffing

Explanation:
Coral's explanation is absolutely right, but here is an alternate term for you.

Another part of this job is ***mailbox stuffing***. We would give you a bunch of flyers and you would coordinate with your house superintendent to get the flyers into everyone's mailbox.
http://hcs.harvard.edu/~hbd/volunteer.html

xxxtazdog
Spain
Local time: 21:04
Specializes in field
Native speaker of: English
PRO pts in category: 155

6 hrs confidence:

peer agreement (net): +1

door-to-door leafleting

Explanation:
A good description for the process, at least in British English.

I live in Spain, but there's lots of advice to amateur publicists in Britain & US that includes the method, see links like the one below.

HTH.

Reference: http://www.whodoiask.com/sales/promotion.htm

Joyce McFarlane
Local time: 21:04
Native speaker of:

English

16 hrs confidence:

Advertising mail

Explanation:
Creo que es una manera descomplicada de decirlo y traduce correctamente. Suerte

starlight
Local time: 14:04
Specializes in field
Native speaker of:

Spanish

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English translation: fliers placed in mailboxes

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English translation: fliers placed in mailboxes

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