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Creating and optimizing a website for your translation business

Format: Webinar presentations
Topic: Personal branding

Course summary
Start time:Dec 3, 2013 16:00 GMT     Add to calendar

Duration: 60 minutes.

Check what time the course is running in your local time here.

Your purchase includes:

* access to the online session with a Q&A portion,
* unlimited access to video recording and handouts (available within one working week after the session),
* a certificate of attendance available for download from your ProZ.com profile.

Even if you do not attend the online session you will still have unlimited access to the video recording and training materials within one working week after the session.

Useful links:
Once uploaded, the video will be available from the video centre
ProZ.com training cancelation policy.
Language:English
Summary:A session on how to quickly and easily create and optimize a website specificly directed at freelance translators.
Description
Deciding to create a website for your professional freelance translation business is one of the best ways to maximize your business success. This session will show you how you how to create your own website at no or low cost, without having to know html or hire a web designer. The session presents what content you should include and how to make it more visible online. Specific examples of website content for linguists will be discussed, plus some dos and don’ts in website creation and maintenance.

This presentation will cover the following topics:

  • Why we need a website for our freelance translation/interpretation business
  • Free or low cost website hosting and templates
  • Steps to create your own business website
  • Website content
  • Do’s and don’ts for a translation service website
  • Marketing your website
  • Basic Search Engine Optimization
  • Integrating your website into the rest of your online presence and marketing


  • Target audience
    • Freelancers starting in the translation industry.
    • Experienced freelancers who want to expand their clients database
    • Freelance translators who do not yet have a website to market their business with
    Learning objectives
    - How to create a website in an affordable and easy way, without knowledge in HTML
    - Content and do's and don'ts for a professional website for freelance translators
    - How to make your website more visible and get clients to find it
    - How to integrate your website in your marketing
    Prerequisites
    Basic computing skills and familiarity with Internet
    Program
    Click to expand
    This presentation will cover the following topics:
    Why we need a website for our freelance translation/interpretation business
    Free or low cost website hosting and templates
    Steps to create your own business website
    Website content
    Do’s and don’ts for a translation service website
    Marketing your website
    Basic Search Engine Optimization
    Integrating your website into the rest of your online presence and marketing
    Software and system requirements (click to expand)
    Click to expand
    For PC-based Users:

    • Required: Windows® 8, 7, Vista, XP or 2003 Server
    • Required: Internet Explorer® 7.0 or newer, Mozilla® Firefox® 3.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
    • Internet Connection Required: Cable modem, DSL, or better Internet connection
    • Recommended: Dual-core 2.4GHz CPU or faster with 2GB of RAM (recommended)

    For Mac®-based Users:

    • Required: Mac OS® X 10.5 – Leopard® or newer
    • Required: Safari™ 3.0 or newer, Firefox® 3.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
    • Internet Connection Required: Cable modem, DSL, or better Internet connection
    • Required: Intel processor (1GB of RAM or better recommended)

    To Use VoIP (microphone and speakers or headset):

    • Required: Fast Internet connection (384 kbps or more recommended)
    • Required: speakers or headset (USB headset recommended)
    • NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

    Recommendations

    • For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
    • For the audio section of the training course, we recommend that you have a headset or speakers.
    • We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

    Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
    Registration and payment information (click to expand)
    Click to expand
    To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

    After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

    How do I access the online platform?

    72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
    Trainer
     Terese Whitty    View feedback | View all courses
    Bio: Tess Whitty has been a successful freelance translator and entrepreneur for over 10 years and owns the company Swedish Translation Services. Her educational and professional background is in marketing and she is passionate about sharing her knowledge with other freelancers in the form of presentations, training, mentoring and consulting. She is also the author of the book “Marketing Cookbook for Translators”, with easy to follow “recipes” for marketing your translation services and achieving a successful freelance lifestyle, and the award winning podcast “Marketing Tips for Translators”. For more information, and to connect, go to www.swedishtranslationservices.com or www.marketingtipsfortranslators.com.
    Comments about this course

    Creating and optimizing a website for your translation business

    Marilia Bittencourt Identity Verified
    Local time: 16:16
    Portuguese to English
    + ...
    TimeNov 26, 2013

    I would very much like to do the training, but the time is complicated. Will there be another one?

    Direct linkReply with quote
     

    Teresa Gutiérrez Identity Verified
    Local time: 21:16
    English to Spanish
    + ...
    course materialsDec 6, 2013

    Hello,
    I can't find the course materials, video and presentation, that were mentioned in the session. Could you please forward them and/or indicate the link where the contents are?
    Thank you very much.


    Direct linkReply with quote
     

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    Feedback on this course (12)
    Extremely satisfied (5 out of 5)
    "The information was useful and simple to comprehend, materials can be applied immediately."
    Very satisfied (4 out of 5)
    Very satisfied (4 out of 5)
    "very good for me, since I'm about to set up my website"
    Very satisfied (4 out of 5)
    Very satisfied (4 out of 5)
    "Information was basic but exactly what you need when you are considering having a website. Great su..." Read more
    Very satisfied (4 out of 5)
    Very satisfied (4 out of 5)
    Very satisfied (4 out of 5)
    "It was all useful info. to consider when starting to create a website"
    Very satisfied (4 out of 5)
    "I got quite a lot of useful information that should keep me busy over the next few days."
    Somewhat satisfied (3 out of 5)
    Somewhat satisfied (3 out of 5)
    "Very basic information, I was expecting to hear about tricks of the trade type of info.
    "
    Somewhat satisfied (3 out of 5)

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