In this session Karen Combe will discuss the evolution of the PTC Localization Department. The department has changed significantly over the past 10 years, in terms of internal structure, position in the larger organization, interaction with other departments and strategy. Also, the department's mission has evolved as the company's product suite has grown, both organically and by acquisition. Karen will review efforts that have been successful as well as the ones that have needed revision,. She will also point out some conclusions that may be useful for others.