ProZ.com videos » Translation business development » European Translators: Adapt Your Marketing Materials to Target US-based Clients

Posted by Eve Lindemuth Bodeux on Feb 8, 2011 87 views
European Translators: Adapt Your Marketing Materials to Target US-based Clients


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This video is associated with the "European Translators: Adapt Your Marketing Materials to Target US-based Clients" training course.

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If you are a translator living in Europe, many US based-agencies and clients would like to work with you. To directly target this market, you should adapt your various promotional items for the US audience so that they will be comfortable approaching you and feel that you will be an easy addition to their current team.

Watching this video you will learn:

* how to adapt their resume specifically for clients in the US market;

* how to create and adapt a business profile for end clients in the US market;

* how to create and adapt business cars for the US market;

You will receive insight into American business culture so that you can adapt your approach to maximize success when interacting with American business professionals.

Duration: 67 minutes

Note: It is recommended to wait the whole or most part of the video to load before playing, specially if you have a slow Internet connection.


Language: English


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