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ProZ.com 2012 international conference

The freelance translator as a professional CEO


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Conference program

Social Media Marketing for translators: why, what, how

Date and time: 12:00-13:00, Saturday, 9 June, 2012
NOTE: This session has already been held

Room: Salones Ducales

Description:
Social Media here, Social Media there... Social Networks are all over the Internet. Businesses that understood their potential are widely using them as marketing and promotion tools, some with more success than others. How about you, as a CEO? Are you already using Social Media as a marketing tool and the results were not what you expected? Or are you considering using it but still not sure of the what, where, why, how? Regardless of your history with Social Media, this presentation aims at giving you the basic keys to understanding Social Media Marketing for freelance translators - its various sides, its pros and cons, the differences between main networks and their basic (n)etiquettes... - so that you can have some key elements at hand to make a business decision: investing in Social Media Marketing. Or not.

Speaker:
Anne Diamantidis (Germany), Translator, Social Media Marketing Consultant & Coach

Bio: French native certified translator for English and German, former ProZ.com staff member, Anne is the Marketing Manager (and occasional in-house translator!) at GxP Language Services, a medical LSP based in Germany. She also works as a Social Media & Internet Marketing consultant, speaker and trainer for freelancers and small business owners, in the translation industry and in other industries, including in politics - she ran the Web campaign and online image of a candidate running in the French 2012 elections. A certified Social Media Manager and regular contributor to marketing and translation magazines, she already helped hundreds of translators boost their online visibility and online reputation.

Follow her on Twitter @ADiamantidis and join the community SocialMedia4Translators (facebook.com/SocialMedia4Translators) for daily Social Media news, tips and help as well as regular #xl8SMM chats!

Web site: http://gxplanguageservices.wordpress.com
ProZ.com member: Anne Diamantidis


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