The KudoZ open glossary is a browsable glossary of terms translated via the KudoZ term help network.

French to English Marketing / Market Research Translation Glossary

French term		English translation
Box rigide métal		Rigid metal box
brief		briefing (PR context)
cabine		salon
cadastre		footprint
cadré		good times for family and friends
Cahier d'intentions		proposals
Cahier des marchés		market review/report
Caler		set, establish	NancyLynn
Entered by: NancyLynn
calino- (calinothérapie)/(calinocooking)		cuddle factor
campagne de marketing relationnel		customer relationship campaign
campagne de referencement		web referencing campaign
campagne réflexe		automated e-marketing (or email marketing)
campagnes d’appels sortants		outgoing campaign calls
CAN		Net Sales
catéchine		catechin
cavalier de comptoir		Counter Displayer / Counter Displays	Laura Robertson
Entered by: Laura Robertson
cave		humidor
CdF (chef de famille)		major income earner / head of family
ce qui lui confère une importance capitale		plays an essential role
cellule de pilotage et de coordination		steering and coordination unit
CESG/BDD		Communications Electronic Security Group/base de données
Cette philosophie propre à ABC		ABCs unique philosophy	Sheila Wilson
Entered by: Sheila Wilson
cgrp		Cost per Gross Rating Point (CGRP)	Hermien Desaivre
Entered by: Hermien Desaivre
champ d'étude		scope
chapeau		heading (note for printer)	Mark Nathan
Entered by: Mark Nathan
charte identitaire transversale		corporate identity
chauffeur TP (travaux publics)		driver, public works/construction
Chef du personnel d'XXXX E.M.		HQ (Headquarters)
Cherchent combines pour gdes marques - chères		looking for clever ways to get big-name brands at lower prices
cheveux plaqués		slicked-down or slicked-back
chiffre d'affaires horaire		sales per time frame
chine		hand-picked
choix de contrôle		monitoring options
chorégraphies réglées au quart de tour		in finely-tuned choreography	NancyLynn
Entered by: NancyLynn
chronophage		time-consuming
cible de prescripteurs		target decision-makers	Carol Gullidge
Entered by: Carol Gullidge
ciné fiches		film fact sheet
circuit (de distribution) alimentaire		food retail (distribution) channel
circulation des blancs		distribution of white space	Philippa Smith
Entered by: Philippa Smith
clé d'entrée		buying trigger

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