受営業力

English translation: Passive sales force

18:39 Dec 7, 2012

Japanese to English translations [PRO]
Bus/Financial - Business/Commerce (general)

Japanese term or phrase: 受営業力

This is from a travel agency's basic business strategy. The full bullet point is:
受営業力の強化、着地型商品の開発・拡大

casey KudoZ activity Questions: 513 (none open) (21 closed without grading) Answers: 389 United States
Local time: 14:28

English translation:Passive sales force

Explanation:
I guess this is about efforts to attract more sales from other companies/travel agencies, in contrast with 発営業商品力, which is an active force.

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Note added at 10 hrs (2012-12-08 05:32:19 GMT)
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Sorry, it should be 'passive sales strength'.

Selected response from:

Takafumi Miyauchi
Taiwan
Local time: 02:28

Grading comment

Thanks, everyone. I'm not picking the "correct" answer, only the most helpful to me personally. The client never told me what their preferred translation was.
4 KudoZ points were awarded for this answer

Summary of answers provided

Business Responsiveness

Marc Brunet

Passive sales force

Takafumi Miyauchi

receptive services

V N Ganesh

order taking capability/skill

cinefil

Answers

10 hrs confidence:

Passive sales force

Takafumi Miyauchi
Taiwan
Local time: 02:28
Specializes in field
Native speaker of:

Japanese
PRO pts in category: 4

Grading comment

Thanks, everyone. I'm not picking the "correct" answer, only the most helpful to me personally. The client never told me what their preferred translation was.

11 hrs confidence:

receptive services

Explanation:
receptive operators

www.travel-industry-dictionary.com/receptive-services.html

V N Ganesh
Local time: 23:58
Native speaker of: English
PRO pts in category: 29

1 day 6 hrs confidence:

order taking capability/skill

Explanation:
just an idea

cinefil
Japan
Local time: 03:28
Works in field
Native speaker of:

Japanese
PRO pts in category: 142

4 days confidence:

Business Responsiveness

Explanation:
Suggesting this phrase, which is free of negative overtones, even when contrasted with the alternative strategy mentioned.
This neutral pitch seems essential here since the context mentions strengthening that approach, not necessarily switching altogether to the new proactive approach when adopting it.

Example sentence(s):

Business Responsiveness Requires Innovative Technology
Improve business responsiveness and agility with leading solutions for operational innovation and infrastructure response from Progress Software.

Reference: http://www.progress.com/en/business-responsiveness.html

Marc Brunet
Australia
Local time: 04:28
Works in field
Native speaker of: French
PRO pts in category: 8

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受営業力

English translation: Passive sales force

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受営業力

English translation: Passive sales force

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