English translation: vacant air time / unsold commercial slots
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A marketing tool that many small-business owners don't know about is "remnant space advertising." Remnant space advertising opens up when media outlets do not sell all of their advertising space or time. This unsold space or airtime is called remnant space and can often be bought at big discounts."
"So in other words some sales are better than none. Would you rather have a little money for your time or none? Most TV channels will have a dedicated person to sell "remnant space"."
Marijke Singer United Kingdom Local time: 08:30 Native speaker of: English, Spanish PRO pts in category: 4